Press Releases

Visual Magnetics GlobalShop 2013 Experience

Mendon, Mass., May 17, 2013 – Visual Magnetics® triumphs once again at this year’s GlobalShop show, but with a new blissful twist in the agenda. The most confirming experience in this creative and innovative venue, according to the Visual Magnetics team, was the VM brand recognition we received from retail market leaders.

“At this year’s GlobalShop, we felt embraced by brands utilizing our Graphic System,” said Sandra Deetz, VP of Visual Magnetics. “Companies came to our booth expressing how our products have become an innovative graphic standard for their stores. Not only did they bring their enthusiasm, but also their clientele who spread the word about VM. It was amazing to meet with over 300 prospects and customers from over 250 different companies.”

It is no surprise that Visual Magnetics has amplified their voice to such an extent that the company’s product line now speaks for itself. The power and versatility of the Visual Magnetics Graphic System® was evident in the construction of the company’s booth.

Absent of any nails, bolts or screws in its framework, booth #3011 stood tall, sleek and smooth, dressed only in the Visual Magnetics Graphic System. Setup consisted of activating the walls with their patented ActiveWall® Micro-Iron® latex primer, adding the InvisiLock® custom engineered sheet magnet and rolling out their MagnaMedia® print media for the third and subsequent layers. All fixtures and frames could be easily moved like puzzle pieces without scratching or scuffing application surfaces thanks to the company’s white Surface Protect™ InvisiLock magnet. Throughout the three-day convention, booth #3011 took on its chameleon-like quality and seamlessly changed its look by adding layers or simply swapping out high-quality graphics within seconds. 

From the versatile VM-CHALKboard™ with printed and hand-drawn vibrant café lingo to the popular VM-DRYerase™ inspiration corner, the Visual Magnetics booth attracted a wide range of curious onlookers. It intrigued passers by, enticing them to spark their creativity with their own retail designs and spaces. 

An extensive line of products brought life and interaction to the booth’s walls. Fabrics breathed texture, fixtures added dimension and woodgrain Digital Veneers™ showcased ease of wood pattern and color interchangeability to the architecture and design market. 

In a sea full of brands, innovation and function are imperative for success. The diverse gathering of Visual Magnetics customers who visited the booth, reinforced that we have met our goals in creating a solution for graphic designs that are easy to apply and change, regardless of the application.

About Visual Magnetics

Visual Magnetics is the creator of the revolutionary patented large-scale graphics system that matches magnetic-receptive technologies with the highest quality print media – empowering brands to create dynamic in-store experiences that can be effortlessly updated. Five-time winner of the DPI/SGIA Product of the Year Award, the easy-to-use Visual Magnetics Graphic System features the patented Micro-Iron MagnaMedia printable films to produce stunning photo-quality graphics that enable design flexibility and allow for multi-layering of graphic panels.

MagnaMedia works on all printing platforms, the process being no different than any other papers or films, and is as easy to install as simply rolling down the graphic – substantially lowering or eliminating installation costs while giving a professionally mounted appearance. MagnaMedia also rolls easily for increased savings in shipping. The Visual Magnetics Graphic System is fully recyclable.

For more information, call toll free 855.847.6244 (855.VISMAG4). Follow Visual Magnetics on Twitter and “Like” our Facebook page.

For additional information, contact:

Visual Magnetics to Support Conect Enterprises at Visual Impact Melbourne 2013

Mendon, Mass., May 17, 2013 – Visual Magnetics®, the innovator of materials for quick-change graphics, custom printed wall murals, wall coverings, and sustainable signage, today announced they will be supporting Conect Enterprises Pty. Ltd. at Visual Impact Melbourne 2013.  Visual Impact, the largest sign, display, graphics, engraving and digital print trade show, will take place from May 21-25, in Melbourne, Australia. 

President / CEO, Joe Deetz and Vice-President, Sandra Deetz will be meeting with key personnel from Conect at the Visual Impact trade show this week. As part of their global expansion plan, Visual Magnetics strives to develop a strong knowledge of local markets and customer requirements. While in Melbourne, Visual Magnetics will also finalize the signing of Conect‘s Direct Sales Channel (DSC) Agreement. 
“Understanding our customers’ needs and fostering relationships with them are key ingredients to providing exceptional service,” said Joe Deetz, President / CEO of Visual Magnetics.  “We are ecstatic to be able to support Conect in Melbourne and believe this visit will solidify our relationship while establishing Visual Magnetics’ footprint in the Australian market.”

Conect Enterprises PTY. Ltd., a Victoria, AU, based company, is a distributor and importer for the digital print and sign industry.  Conect is a Silver Sponsor for Visual Impact Melbourne 2013 and will be showcasing the Visual Magnetics Graphic System® throughout the five day exhibition. Industries represented at this show include digital printing, signage, screen printing and design all of which can benefit from Visual Magnetics MagnaMedia® product portfolio such as their Digital Fabric Collection, Digital Veneers™, and dry erase film VM-DRYerase™ to name a few. Visual Magnetics is changing the way architects and designers, retailers, visual merchandisers and store planners create retail, hospitality, educational, health care and business environments by providing a graphic system that is easy to print, transport, install, remove and reuse or recycle.

Together, the two companies are sure to impress the crowds in Melbourne.

About Visual Magnetics

Visual Magnetics is the creator of the revolutionary patented large-scale graphics system that matches magnetic-receptive technologies with the highest quality print media – empowering brands to create dynamic in-store experiences that can be effortlessly updated. Five-time winner of the DPI/SGIA Product of the Year Award, the easy-to-use Visual Magnetics Graphic System features the patented Micro-Iron MagnaMedia printable films to produce stunning photo-quality graphics that enable design flexibility and allow for multi-layering of graphic panels.

MagnaMedia works on all printing platforms, the process being no different than any other papers or films, and is as easy to install as simply rolling down the graphic – substantially lowering or eliminating installation costs while giving a professionally mounted appearance. MagnaMedia also rolls easily for increased savings in shipping. The Visual Magnetics Graphic System is fully recyclable.

For more information, call toll free 855.847.6244 (855.VISMAG4). Follow Visual Magnetics on Twitter and “Like” our Facebook page.

For additional information, contact:

Visual Magnetics Adds JetGraph Co., LTD as New Direct Sales Channel

Mendon, Mass., February 21, 2013 – Visual Magnetics®, creator of the Visual Magnetics Graphic System®, today pronounced that the company has added JetGraph Co., LTD, as its new direct sales channel based in Tokyo, Japan.  JetGraph has been the number one distributer of HP latex inkjet printers in Japan for the last three years.

As a direct sales channel, JetGraph Co., LTD will provide technical and expert sales support, including four sales offices nationwide, and prototyping of Visual Magnetics’ product lines. Five-time winner of the DPI/SGIA Product of the Year Award, the easy-to-use Visual Magnetics Graphic System features patented Micro-Iron® MagnaMedia® printable films to produce stunning photo-quality graphics that enable design flexibility and allow for multi-layering of graphic panels.  The system components include ActiveWall Micro-Iron wall primer, MagnaMedia Micro-Iron coated print media, and InvisiLock custom engineered sheet magnet, which may be applied to virtually any surface, incorporated into frames and fixtures or simply mounted directly to a wall.

“JetGraph is committed to providing a comprehensive solution for the wide format inkjet market,” says Keiichi Shindo, president of JetGraph Co., LTD.  “We are very excited to be able to provide Visual Magnetics’ products as a new and innovative solution to our customers.”

“JetGraph is a trusted and valued supplier of comprehensive wide-format printing solutions in Japan,” said Joe Deetz, CEO of Visual Magnetics.  “We are thrilled to add JetGraph to our group of direct sales channels, and are confident the company will not only be an exceptional reseller, but also an advocate of our product lines.” 

Visual Magnetics crafts 100% fully recyclable products, utilizes PVC-free base materials, and creates select media constructed from 100% post-consumer products. The company has implemented a complete end-of-life process encouraging customers to return all retired MagnaMedia to Visual Magnetics to be recycled for use in steel and electricity production.

About Visual Magnetics

Visual Magnetics is the creator of the revolutionary patented large-scale graphics system that matches magnetic-receptive technologies with the highest quality print media – empowering brands to create dynamic in-store experiences that can be effortlessly updated. Five-time winner of the DPI/SGIA Product of the Year Award, the easy-to-use Visual Magnetics Graphic System features the patented Micro-Iron MagnaMedia printable films to produce stunning photo-quality graphics that enable design flexibility and allow for multi-layering of graphic panels.

MagnaMedia works on all printing platforms, the process being no different than any other papers or films, and is as easy to install as simply rolling down the graphic – substantially lowering or eliminating installation costs while giving a professionally mounted appearance. MagnaMedia also rolls easily for increased savings in shipping. The Visual Magnetics Graphic System is fully recyclable. 

For more information, call toll free 855.847.6244 (855.VISMAG4). Follow Visual Magnetics on Twitter and “Like” our Facebook page.

For additional information, contact:

Visual Magnetics’ Pop-Up Showroom is a Must-See

Now With Extended Showroom Hours

Mendon, Mass., January 21, 2013 – Visual Magnetics®, creator of the Visual Magnetics Graphic System® that pairs their patented, Micro-Iron® technology with high-quality print media, announced success at this year’s Retail Design Collective (RDC).

Attendees of the RDC, who visited showroom #1035, witnessed the exceptional capabilities that the Visual Magnetics Graphic System has to offer.  From graphic fixtures to complete wall murals, the Visual Magnetics’ pop-up showroom was brilliantly decorated to stimulate and inspire multiple design applications.  The layout utilized the company’s SGIA Product of the Year Award winning products as well as 7 new MagnaMedia®, including new additions to their Fabric Collection and a line of Digital Veneers™.

The innovation you’ll see behind Visual Magnetics’ showroom doors will change the way you think about retail environments.  Not only was the Graphic System visible in the showroom’s décor, but it was also a focal point during the company’s special events, which were hosted throughout the RDC.  Due to the positive feedback and success that Visual Magnetics experienced during and post-RDC, the company has decided to extend their showroom schedule located at 7W New York from January 7th-February 18th.     

“We wanted to take this showroom to another level, and we did so by introducing new concepts, renovating a larger space and generating excitement through various events, such as, the Deck the Walls transformation event and our iPad giveaway,” said Tori Deetz, Brand Manager of Visual Magnetics.  “When the opportunity to maintain our showroom beyond the Retail Design Collective surfaced, we couldn’t resist extending the opportunity to have architects, designers and visual merchandisers visit with us.”  

To see a behind the scenes video of “Deck the Walls”, Visual Magnetics’ showroom transformation, visit their Facebook page.

To schedule a showroom visit, contact Tori Deetz by email or call (774) 248-5506.

About Visual Magnetics

Visual Magnetics is the creator of the revolutionary patented large-scale graphics system that matches magnetic-receptive technologies with the highest quality print media — empowering brands to create dynamic in-store experiences that can be effortlessly updated. Four-time winner of the DPI / SGIA Product of the Year Award, the easy-to-use Visual Magnetics Graphic System features the patented Micro-Iron MagnaMedia printable films to produce stunning photo-quality graphics that enable design flexibility and allow for multi-layering of graphic panels.

MagnaMedia works on all printing platforms, the process being no different than any other papers or films, and is as easy to install as simply rolling down the graphic — substantially lowering or eliminating installation costs while giving a professionally mounted appearance. MagnaMedia also rolls easily for increased savings in shipping. The Visual Magnetics Graphic System is fully recyclable.

Follow Visual Magnetics on Twitter . For more information, please visit www.visualmagnetics.com or call toll free 855.847.6244, (855.VISMAG4).

For additional information, contact:

Visual Magnetics Wins Product of the Year Award at 2012 SGIA Expo

InvisiLock® Magnet with Surface Protect™ Receives Prestigious Industry Recognition

Mendon, Mass., October 23, 2012 – Visual Magnetics®, developer of the revolutionary Visual Magnetics Graphic System™ that pairs their patented, Micro-Iron® technology with high-quality print media, today announced that it was recently honored with the Specialty Graphic Imaging Association (SGIA) Product of the Year Award for its InvisiLock Magnet with Surface Protect in the Finishing - Display Exhibit Hardware Category at this year's SGIA Expo in Las Vegas. The competition recognized the latest equipment and supplies currently on the market that are advancing the specialty imaging industry.

“We are very proud that this is the fifth year that Visual Magnetics has been honored with an SGIA Product of the Year Award,” said Joe Deetz, CEO of Visual Magnetics. “InvisiLock with Surface Protect will enable our customers and brand owners to create unique and attractive three-dimensional fixtures with our graphic system.”

InvisiLock custom engineered sheet magnet is a flexible 30-40 mils thick roll or sheet magnet which may be applied to virtually any surface, incorporated into frames and fixtures, or simply applied to wall surfaces. With the addition of the white Surface Protect layer, InvisiLock can now be layered on top of graphics or light colored walls without concern about scuffing of the application surface.

Additional components of the Visual Magnetics Graphic System include ActiveWall® Micro-Iron wall primer and MagnaMedia®. Visual Magnetics’ MagnaMedia is so thin that when combined with the properties of both the standard InvisiLock magnet and the winning InvisiLock magnet with Surface Protect, it is possible to create multi-layer graphics to update images instantly for specific promotions, without the use of frames, fasteners or adhesives.

Thirty-eight companies from around the world entered the competition, submitting 80 entries in 21 categories. Evaluated during the 2012 SGIA Expo (Las Vegas, October 18–20), this year’s submissions represented some of the industry’s most innovative digital products.

“The Product of the Year Award Competition highlights the best technologies and consumables from the specialty imaging community,” said Jeff Burton, SGIA’s Digital Printing Analyst. “Entries were so good that judging category winners was a real challenge.”

A recap of the 2012 SGIA Expo — including the complete list of Product of the Year Award winners — is available online at SGIA.org.

About Visual Magnetics

Visual Magnetics is the creator of the revolutionary patented large-scale graphics system that matches magnetic-receptive technologies with the highest quality print media — empowering brands to create dynamic in-store experiences that can be effortlessly updated. Five-time winner of the DPI / SGIA Product of the Year Award, the easy-to-use Visual Magnetics Graphic System features the patented Micro-Iron MagnaMedia printable films to produce stunning photo-quality graphics that enable design flexibility and allow for multi-layering of graphic panels.

MagnaMedia works on all printing platforms, the process being no different than any other papers or films, and is as easy to install as simply rolling down the graphic — substantially lowering or eliminating installation costs while giving a professionally mounted appearance. MagnaMedia also rolls easily for increased savings in shipping. The Visual Magnetics Graphic System is fully recyclable.

Follow Visual Magnetics on Twitter. For more information, please visit www.visualmagnetics.com or call toll free 855.847.6244, (855.VISMAG4).

For additional information, contact:

Visual Magnetics to Exhibit at SGIA 2012

Showcasing Seven New Products for Magnetic-Receptive Graphic Applications

October 17, 2012

Who

Visual Magnetics, developer of the Visual Magnetics™ Graphic System that matches magnetic-receptive technologies with the highest quality print media for graphics that can be effortlessly updated.

What

Visual Magnetics will be introducing many exciting new products at SGIA 2012, enabling a wide variety of additional applications using the company’s innovative Visual Magnetics Graphic System.

 

The Visual Magnetics Graphic System can be tailored to meet an array of changeable graphic needs and is engineered to be ultra-low profile, allowing for multi-layering of the image while giving the seamless appearance of a single layer print.

 

At SGIA, Visual Magnetics will debut its Digital Veneers™ Collection of woodgrain finish products ideal not only for POS signage but also for architectural and design applications across markets including healthcare, hospitality, retail, education, and visual merchandising to name a few.

 

The company will also be displaying the latest products in its popular MagnaMedia® Digital Fabric Collection, VM-Harvest™32, VM-Monarch™22 and VM-Luna™14. These new products - which add a natural warmth and luxurious feel to the in-store experience - are ideal for producing textured photo and artwork reproductions, wall murals and fabric-based POP signage.

 

Also on display will be VM-ECOten, the latest addition to the Specialties Collection of MagnaMedia.  A 10 mil* 100% FSC certified cellulose base encapsulated in a durable resin finish with a natural white, ultra-smooth satin print surface, VM-ECOten features a base made from sustainable forestry practices. VM-ECOten is ideal for producing high-resolution photo and artwork reproductions, wall murals and POP signage.

 

All products are compatible with most digital and analog printing technologies and feature Visual Magnetics’ patented Micro-Iron™ back-coating, enabling displays to be effortlessly updated, easily installed, layered, transported, stored or recycled.

When

SGIA 2012 will take place from October 18-20, 2012

Where

Booth # 2869
Las Vegas Convention Center
3150 Paradise Road, Las Vegas, NV 89109

To schedule a briefing with Visual Magnetics at the show, please contact Jordan Bouclin by email  or +1 (401) 490-9700.

About Visual Magnetics

Visual Magnetics is the creator of the revolutionary patented large-scale graphics system that matches magnetic-receptive technologies with the highest quality print media — empowering brands to create dynamic in-store experiences that can be effortlessly updated. Four-time winner of the DPI / SGIA Product of the Year Award, the easy-to-use Visual Magnetics Graphic System features the patented Micro-Iron MagnaMedia printable films to produce stunning photo-quality graphics that enable design flexibility and allow for multi-layering of graphic panels.

MagnaMedia works on all printing platforms, the process being no different than any other papers or films, and is as easy to install as simply rolling down the graphic — substantially lowering or eliminating installation costs while giving a professionally mounted appearance. MagnaMedia also rolls easily for increased savings in shipping. The Visual Magnetics Graphic System is fully recyclable.

Follow Visual Magnetics on Twitter . For more information, please visit www.visualmagnetics.com or call toll free 855.847.6244, (855.VISMAG4).

For additional information, contact:

Visual Magnetics Introduces Digital Veneers™ Collection

Showcases New Woodgrain Finish MagnaMedia® at SGIA 2012

Mendon, Mass., October 16, 2012 – Visual Magnetics®, developer of the revolutionary Visual Magnetics Graphic System™ that matches magnetic-receptive technologies with high-quality print media, today announced the launch of its new Digital Veneers Collection of MagnaMedia, which will feature new woodgrain finish products with a 100% FSC certified cellulose base that is dye sublimation printed with popular wood grain patterns then encapsulated in a durable resin finish. The first three products in the line, VM-Maple™12, VM-Oak™12 and VM-Walnut™12 ,will be displayed in Visual Magnetics’ booth, #2869, at SGIA 2012 taking place October 18th -20th in Las Vegas, NV.

The Digital Veneers Collection is not only a natural choice for POS signage but also for architectural and design applications across markets including healthcare, hospitality, retail, education, and visual merchandising to name a few. All products in the Digital Veneer Collection feature a durable printable surface and a cellulose base material manufactured using sustainable forestry practices. The products’ woodgrain surface is printable with a wide range of digital and analog print technologies, while the reverse side has Visual Magnetics’ patented magnetic-receptive surface that attracts to its InvisiLock® custom engineered sheet magnet.

The Visual Magnetics Graphic System components include ActiveWall® Micro-Iron™ wall primer, MagnaMedia Micro-Iron coated print media and fabrics, and InvisiLock magnet, which may be applied to virtually any surface, incorporated into frames and fixtures, or simply mounted directly to a wall when used in combination with ActiveWall® primer. Once InvisiLock is applied, users can easily roll graphics printed on any MagnaMedia product to achieve instant, high-quality signage and displays.

VM-Maple12, VM-Oak12 and VM-Walnut12 are ideal for producing high-resolution natural photo and artwork reproductions, rich tone wall murals, customized architectural woodwork and POP signage. Like all MagnaMedia, products in the Digital Veneer line enable inspire the creation of displays that can be effortlessly updated, easily installed, layered, transported, stored or recycled.

“Visual Magnetics has revolutionized the POP and wallcovering markets by enabling the creation of photo-quality graphics that can be updated virtually effortlessly. Now we are launching a line of materials designed for the architecture and design market sector,” said Joe Deetz, CEO of Visual Magnetics. “The Digital Veneers Collection will allow the A+D community to create customized, natural woodgrain graphics that can be installed and changed out as easily as our traditional Magnamedia products. We are excited to show this product at SGIA and think customers will be very impressed with the finished product.”  

All MagnaMedia®, including Digital Veneers, will be recycled into energy and new steel production when returned to Visual Magnetics, per its “Recycling Retired Graphics” program. Find out more at www.visualmagnetics.com. 

To set up a meeting with a Visual Magnetics representative at SGIA to experience these products for yourself, please contact Jordan Bouclin by email or call (401) 490-9700.

About Visual Magnetics

Visual Magnetics is the creator of the revolutionary patented large-scale graphics system that matches magnetic-receptive technologies with the highest quality print media — empowering brands to create dynamic in-store experiences that can be effortlessly updated. Four-time winner of the DPI / SGIA Product of the Year Award, the easy-to-use Visual Magnetics Graphic System features the patented Micro-Iron MagnaMedia printable films to produce stunning photo-quality graphics that enable design flexibility and allow for multi-layering of graphic panels.

MagnaMedia works on all printing platforms, the process being no different than any other papers or films, and is as easy to install as simply rolling down the graphic — substantially lowering or eliminating installation costs while giving a professionally mounted appearance. MagnaMedia also rolls easily for increased savings in shipping. The Visual Magnetics Graphic System is fully recyclable.

Follow Visual Magnetics on Twitter . For more information, please visit www.visualmagnetics.com or call toll free 855.847.6244, (855.VISMAG4).

For additional information, contact:

Visual Magnetics Promotes Talent Within Their Growing Team of Professionals

Mendon, Mass., October 15, 2012 – Visual Magnetics®, developer of the revolutionary Visual Magnetics Graphic System™ that matches magnetic-receptive technologies with high-quality print media, today announced the promotion of Joel Guadagnoli into a newly created sales position within the Company.

Joel Guadagnoli  has been promoted from his current position as Product Specialist to Manager of Client Services. In this new position Joel will be responsible for managing all aspects of the Company’s Direct Sales Channels in North America.  His experience with the Visual Magnetics product line and applications as well as his previous background in managing design and sales teams will help Joel with supporting the growth of the Direct Sales Channel. The Manager of Client Services is specifically responsible for:

• Day-to-day business relationships between Visual Magnetics and the DSC’s.
• The “Go To” person concerning DSC agreements, Terms and Conditions of Sale, Sales Policies, Sample Programs, Sales Support Items, DSC Specific Pricing and New Product Availability.
• DSC Sales Forecasting and planning for Growth and Success.
• DSC Product and Applications Training.

Prior to Visual Magnetics, Joel acquired over 15 years experience in program management, trade show design services, account management, team leadership and training with various other organizations in the industry.

“ We are proud to have someone like Joel on board in the newly created role,” said Joe Deetz, President at Visual Magnetics. “Joel’s experience in customer support combined with his personable and professional affect, make him a great asset to our organization and to our customers.”

“Working directly with customers is what I do best, “ said Guadagnoli. “ I am looking forward to strengthening our relationships and growing the Visual Magnetics business with our customers.”
Joel will be reaching out to our North American DSC’s in next couple of weeks and will be available this week at SGIA in Las Vegas, NV to meet with any of our customers planning to attend that event.

About Visual Magnetics

Visual Magnetics is the creator of the revolutionary patented large-scale graphics system that matches magnetic-receptive technologies with the highest quality print media — empowering brands to create dynamic in-store experiences that can be effortlessly updated. Four-time winner of the DPI / SGIA Product of the Year Award, the easy-to-use Visual Magnetics Graphic System features the patented Micro-Iron MagnaMedia printable films to produce stunning photo-quality graphics that enable design flexibility and allow for multi-layering of graphic panels.

MagnaMedia works on all printing platforms, the process being no different than any other papers or films, and is as easy to install as simply rolling down the graphic — substantially lowering or eliminating installation costs while giving a professionally mounted appearance. MagnaMedia also rolls easily for increased savings in shipping. The Visual Magnetics Graphic System is fully recyclable.

Follow Visual Magnetics on Twitter . For more information, please visit www.visualmagnetics.com or call toll free 855.847.6244, (855.VISMAG4).

For additional information, contact:

Visual Magnetics Announces Additions to MagnaMedia® Digital Fabric Collection

Premieres Latest Products at SGIA 2012

Mendon, Mass., October 9, 2012 – Visual Magnetics®, developer of the
revolutionary Visual Magnetics Graphic System™ that matches magnetic-receptive technologies
with high-quality print media, today announced that it has added three new products to its
popular MagnaMedia® Digital Fabrics Collection, which provides unique, textured surfaces for
graphic content. The latest products, VM-Harvest™32, VM-Luna™14, and VM-Monarch™22
will be displayed in Visual Magnetics’ booth, #2869, at SGIA 2012 taking place October 18th - 20th in Las Vegas, NV.

The new products - which add a natural warmth and luxurious feel to the in-store experience -
are ideal for producing textured photo and artwork reproductions, wall murals and fabric-based
POP signage. VM-Monarch22 and VM-Luna14 are made from 22 and 14 mil thick 100% postconsumer
polyester, magnetic-receptive fabrics. VM-Monarch22 features a smooth, plain weave
print surface intended for producing medium-resolution graphics. Alternatively, VM-Luna14 has
an ultra-smooth, poplin weave print surface, making it a more delicate option perfect for
producing high-resolution graphics. VM-Harvest is a 32 mil* 100% natural jute and natural
rubber-based, magnetic-receptive, burlap fabric with a coarse-textured print surface for
producing heavily textured graphics.

All three products utilize Visual Magnetic’s proprietary print coat providing compatibility with
most digital and analog printing technologies . They also feature Visual Magnetics’ patented
Micro-Iron™ back-coating, enabling displays to be effortlessly updated and easily installed,
layered, transported, stored or recycled.

The Visual Magnetics Graphic System components include ActiveWall® Micro-Iron™ wall
primer, MagnaMedia Micro-Iron coated print media and fabrics, and InvisiLock® custom
engineered sheet magnet, which may be applied to virtually any surface, incorporated into
frames and fixtures, or simply mounted directly to a wall when used in combination with
ActiveWall® primer. Once InvisiLock is applied, users can easily roll graphics printed on any
MagnaMedia product to achieve instant, high-quality signage and displays.

“Since debuting last year at SGIA 2011, our Digital Fabric Collection has proven extremely
popular, with leading brands like Verizon Wireless opting to use our unique fabric offerings to
create truly eye-catching kiosk designs to enhance the retail store experience,” said Joe Deetz,
CEO of Visual Magnetics. “It seems fitting that at this year’s SGIA we will be unveiling exciting
new additions to this line, which will enable our customers to create an even wider variety of
textured graphics to suit their application needs.”

To set up a meeting with a Visual Magnetics representative at SGIA to experience these
products for yourself, please contact Jordan Bouclin by email or (401)
490-9700.

About Visual Magnetics

Visual Magnetics is the creator of the revolutionary patented large-scale graphics system that matches magnetic-receptive technologies with the highest quality print media — empowering brands to create dynamic in-store experiences that can be effortlessly updated. Four-time winner of the DPI / SGIA Product of the Year Award, the easy-to-use Visual Magnetics Graphic System features the patented Micro-Iron MagnaMedia printable films to produce stunning photo-quality graphics that enable design flexibility and allow for multi-layering of graphic panels.

MagnaMedia works on all printing platforms, the process being no different than any other papers or films, and is as easy to install as simply rolling down the graphic — substantially lowering or eliminating installation costs while giving a professionally mounted appearance. MagnaMedia also rolls easily for increased savings in shipping. The Visual Magnetics Graphic System is fully recyclable.

Follow Visual Magnetics on Twitter . For more information, please visit www.visualmagnetics.com or call toll free 855.847.6244, (855.VISMAG4).

For additional information, contact:

Visual Magnetics Added to Material ConneXion’s Library of Innovation

Enables the Creation of Dynamic Displays through Sustainable Media

Mendon, Mass., September 25, 2012 – Visual Magnetics®, developer of the revolutionary Visual Magnetics Graphic System™ that matches magnetic-receptive technologies with high-quality print media, today announced that its MagnaMedia® has been selected by Material ConneXion to include in its library in New York City. Material ConneXion is made up of an international team of multidisciplinary experts that bridge the gap between science and design to create practical manufacturing solutions.

Material ConneXion’s subscription-based materials library is the world’s largest library of advanced, innovative, sustainable materials and processes in the world, with ever-growing physical libraries around the globe and an online database that provides immediate access to over 7,000 materials. Material ConneXion uses its materials intelligence to help companies innovate. Materials are chosen through a strict review process where between 30 and 40 new materials are independently juried into the library every month.

“Our goal is to identify today’s best material solutions and provide insight into tomorrow’s opportunities, acting as a catalyst for new material and product ideas,” said Andrew H. Dent, VP Library at Material ConneXion. “Visual Magnetics is a perfect example of the kind of material that we value. It solves a number of the common issues associated with the wallcovering and display markets, enabling the creation of more versatile and dynamic graphics while reducing the amount of material that is wasted.”

Visual Magnetics’ Dynamic Spaces™ concept utilizes the company’s unique magnetic-receptive graphics materials to unlock the potential of ordinary wall space. A Dynamic Space is a wall-to-wall interactive environment with the versatility to adjust and evolve as needed; walls can be transformed based on practical requirements or aesthetic preferences. A wide range of Visual Magnetics MagnaMedia can be combined for a custom mix of high functionality and visual excitement. MagnaMedia wide-format printable substrates fall into three major categories: writable surfaces, photo-quality films and digital fabrics. 

“Designers look to the Material ConneXion library for inspiration and to explore the most innovative, sustainable and exciting products that exist for a wide variety of applications,” said Joe Deetz, CEO of Visual Magnetics. “We are excited to be represented there, with 18 samples of Visual Magnetics MagnaMedia currently on display. Our products allow the creation of truly customizable, versatile wallcoverings and graphics, while simultaneously reducing the negative environmental impact commonly associated with these applications.”

Visual Magnetics creates 100% recyclable products, sources PVC-free base materials, and manufactures select media from 20-50% post-consumer plastics. The company has implemented a complete end-of-life process which encourages customers to return all retired MagnaMedia to Visual Magnetics to be recycled for use in steel and electricity production. Furthermore, Visual Magnetics significantly reduces the amount of material that end-users need to use and greatly increases the ability to reuse products instead of discarding them by enabling graphics to be easily layered and repositioned. About Visual Magnetics

Visual Magnetics is the creator of the revolutionary patented large-scale graphics system that matches magnetic-receptive technologies with the highest quality print media — empowering brands to create dynamic in-store experiences that can be effortlessly updated. Four-time winner of the DPI / SGIA Product of the Year Award, the easy-to-use Visual Magnetics Graphic System features the patented Micro-Iron MagnaMedia printable films to produce stunning photo-quality graphics that enable design flexibility and allow for multi-layering of graphic panels.

MagnaMedia works on all printing platforms, the process being no different than any other papers or films, and is as easy to install as simply rolling down the graphic — substantially lowering or eliminating installation costs while giving a professionally mounted appearance. MagnaMedia also rolls easily for increased savings in shipping. The Visual Magnetics Graphic System is fully recyclable.

Follow Visual Magnetics on Twitter . For more information, please visit www.visualmagnetics.com or call toll free 855.847.6244, (855.VISMAG4).

For additional information, contact:

Visual Magnetics Adds New Talent to Their Growing Team of Professionals

Mendon, Mass., September 24, 2012 – Visual Magnetics® (@VisualMagnetics), developer of the revolutionary Visual Magnetics Graphic System™ that matches magnetic-receptive technologies with high-quality print media, today announced the addition of three new employees into newly created positions within the Company.

Christopher (Chris) Gustafson recently joined the company in his new role as Accountant. Chris’s past experience includes positions in Accounting,  Operations Management  and Controller in several MA based firms. His experience in AR, AP and optimizing cash flow make Chris a valuable asset to Visual Magnetics expanding domestic and international business.

Nathaniel (Nate) Jannetti has been hired to fill the position of Quality and Process Engineer. In this role, Nate will be responsible for continuing development and implementation of the Company’s Quality and Manufacturing process documentation and specifications. Nate most recently worked at Raytheon Co. and is a graduate of Worcester Polytechnic Institute.

Dan Bonanno is currently in training for his new role as Product Specialist. He is working closely with current product specialist, Joel Guadagnoli,  to excel in his command of the Company’s product line and applications. Dan will be responsible for all aspects of technical service including digital print workflow, customer troubleshooting, competitive analysis and sales/marketing support.

About Visual Magnetics

Visual Magnetics is the creator of the revolutionary patented large-scale graphics system that matches magnetic-receptive technologies with the highest quality print media — empowering brands to create dynamic in-store experiences that can be effortlessly updated. Four-time winner of the DPI / SGIA Product of the Year Award, the easy-to-use Visual Magnetics Graphic System features the patented Micro-Iron MagnaMedia printable films to produce stunning photo-quality graphics that enable design flexibility and allow for multi-layering of graphic panels.

MagnaMedia works on all printing platforms, the process being no different than any other papers or films, and is as easy to install as simply rolling down the graphic — substantially lowering or eliminating installation costs while giving a professionally mounted appearance. MagnaMedia also rolls easily for increased savings in shipping. The Visual Magnetics Graphic System is fully recyclable.

Follow Visual Magnetics on Twitter . For more information, please visit www.visualmagnetics.com or call toll free 855.847.6244, (855.VISMAG4).

For additional information, contact:

Visual Magnetics Adds Sonoma Graphic Products as New Direct Sales Channel

Mendon, Mass., August 13, 2012 – Visual Magnetics®, developer of the revolutionary Visual Magnetics Graphic System™ that matches magnetic-receptive technologies with high-quality print media, today announced that the company has added Sonoma Graphic Products, owned by Frank Sumner and Gerry Fults, as a new direct sales channel. Sonoma Graphic Products is the largest distributor of wide-format graphic media and equipment in the Northwest.

As a direct sales channel, Sonoma Graphic Products will provide certified sales personnel, solution provider support, and prototyping of Visual Magnetics product lines. The Visual Magnetics Graphic System is a unique large-scale graphics solution that enables the creation of in-store graphics that can be updated effortlessly. The system components include ActiveWall® Micro-Iron™ wall primer, MagnaMedia® Micro-Iron coated print media, and InvisiLock® custom engineered sheet magnet, which may be applied to virtually any surface, incorporated into frames and fixtures or simply mounted directly to a wall.

Once InvisiLock is applied, users can easily roll graphics printed on any MagnaMedia to achieve instant, high-quality wallcoverings and displays. Visual Magnetics’ MagnaMedia is so thin that when combined with the properties of the InvisiLock magnet, it is possible to create multi-layer graphics to update images instantly for a dynamic experience without the use of frames, fasteners or adhesives.

“Sonoma Graphic Products is committed to delivering solutions for the wide-format graphic industry’s most difficult problems. Visual Magnetics’ comprehensive line of magnetic receptive print materials is perfectly in line with our solutions-oriented sales approach," says Frank Sumner, president of Sonoma Graphic Products. "Visual Magnetics solves the issue of the high cost of professional installation that has hindered the interior fabrication market for years. We are excited to be able to offer such versatile and innovative products to our customers.”

“Sonoma Graphic Products is well-respected for selling the most comprehensive offering of eco-friendly products in the United States and prides itself on being the most complete full-service supplier of wide-format graphics media, equipment and support in the Northwest,” said Joe Deetz, CEO of Visual Magnetics. “We are pleased to add Sonoma Graphic Products to our network of valued resellers and are confident the company is an excellent choice to sell and support our product lines.”

Visual Magnetics creates 100% recyclable products, sources PVC-free base materials, and manufactures select media from 20-50% post-consumer products. The company has implemented a complete end-of-life process encouraging customers to return all retired MagnaMedia to Visual Magnetics to be recycled for use in steel and electricity production.

About Visual Magnetics

Visual Magnetics is the creator of the revolutionary patented large-scale graphics system that matches magnetic-receptive technologies with the highest quality print media — empowering brands to create dynamic in-store experiences that can be effortlessly updated. Four-time winner of the DPI / SGIA Product of the Year Award, the easy-to-use Visual Magnetics Graphic System features the patented Micro-Iron MagnaMedia printable films to produce stunning photo-quality graphics that enable design flexibility and allow for multi-layering of graphic panels.

MagnaMedia works on all printing platforms, the process being no different than any other papers or films, and is as easy to install as simply rolling down the graphic — substantially lowering or eliminating installation costs while giving a professionally mounted appearance. MagnaMedia also rolls easily for increased savings in shipping. The Visual Magnetics Graphic System is fully recyclable.

Follow Visual Magnetics on Twitter . For more information, please visit www.visualmagnetics.com or call toll free 855.847.6244, (855.VISMAG4).

For additional information, contact:

School of Visual Arts Chooses Visual Magnetics for Social Innovation Lab Installations

Innovative Magnetic-Receptive Materials Transform Walls in to Dynamic Spaces for Learning

Mendon, Mass., August 7, 2012 – Visual Magnetics®, developer of the revolutionary Visual Magnetics Graphic System™ that matches magnetic-receptive technologies with high-quality print media, today announced that the School of Visual Arts in New York City has incorporated a range of Visual Magnetics materials in the construction of an Innovation Lab that will be the heart of its new Design for Social Innovation master’s program, which is geared toward designers looking for meaningful and engaging work through which they can make a significant contribution to society.

In addition to its extensive success in the retail design industry, Visual Magnetics materials are ideal to incorporate in to architectural projects that aim to create an environment with a perfect blend of elegant aesthetics and high functionality, such as design studios, within firms and higher education institutions.

Visual Magnetics’ Dynamic Spaces™ concept utilizes the company’s innovative magnetic-receptive graphics materials to unlock the potential of ordinary walls. A Dynamic Space is a wall-to-wall interactive environment with the versatility to adjust and evolve as needed; walls can be transformed based on practical requirements or aesthetic preferences. A wide range of Visual Magnetics MagnaMedia® can be combined for a custom mix of high functionality and visual excitement. MagnaMedia wide-format printable substrates fall into three major categories: writable surfaces, photo-quality films and digital fabrics. 

Dynamic Spaces will provide a truly hands-on experience where ideas can flow naturally and innovation can be born collaboratively. MagnaMedia writable materials such as dry erase or chalkboard wallcoverings create sprawling workspace surfaces not limited to a digital screen. Graphics of any size can be integrated into a Dynamic Space; when printed on MagnaMedia, graphic elements such as murals, way finding signs, event posters and student exhibition signage can be applied with ease.

Visual Magnetics became involved with SVA’s Innovation Lab project during its construction phase, enabling the company to create customized installations tailored to the school’s specific needs. By the start of the program this fall, the space will be fitted with 2,700 sq. ft. of VM-ActiveWall magnetic primer, 1,650 sq. ft. of VM-DRYerase, 475 sq. ft. of VM-CHALKboard, and a seventy-foot photo installation by renowned artist Simo Neri printed on VM-POLYeight, a print film made from recycled post-consumer plastics.

“This program was developed to help new leaders emerge who can make a real impact in the world. It is the first of its kind and will pioneer new approaches. I cannot imagine a better partner to help make this space innovative than Visual Magnetics,” said Cheryl Heller, founding Chair of Design for Social Innovation at SVA. “Visual Magnetics provided exactly what we were looking for - versatile, high-quality media that can be layered and replaced almost effortlessly to create a dynamic workspace that’s as exciting as the program itself.”

“Our idea for creating Dynamic Spaces is all about pushing the limits of what was previously possible in terms of the interactivity and versatility of wall space,” said Tori Deetz, brand manager, Visual Magnetics. “The nature of our technology allows for the rapid development of new, innovative materials based on the actual needs of the designers who use them. Being a part of the Design for Social Innovation Lab gives us the perfect opportunity to challenge SVA students to explore the limitless possibilities of our products.”

About Visual Magnetics

Visual Magnetics is the creator of the revolutionary patented large-scale graphics system that matches magnetic-receptive technologies with the highest quality print media — empowering brands to create dynamic in-store experiences that can be effortlessly updated. Four-time winner of the DPI / SGIA Product of the Year Award, the easy-to-use Visual Magnetics Graphic System features the patented Micro-Iron MagnaMedia printable films to produce stunning photo-quality graphics that enable design flexibility and allow for multi-layering of graphic panels.

MagnaMedia works on all printing platforms, the process being no different than any other papers or films, and is as easy to install as simply rolling down the graphic — substantially lowering or eliminating installation costs while giving a professionally mounted appearance. MagnaMedia also rolls easily for increased savings in shipping. The Visual Magnetics Graphic System is fully recyclable.

Follow Visual Magnetics on Twitter . For more information, please visit www.visualmagnetics.com or call toll free 855.847.6244, (855.VISMAG4).

For additional information, contact:

Visual Magnetics to Showcase Wallcovering Offerings at Shanghai International
Advertising & Sign Technology & Equipment Exhibition

Mendon, MA, July 9, 2012 – Visual Magnetics® (@VisualMagnetics), developer of the
revolutionary Visual Magnetics Graphic System™ that matches magnetic-receptive technologies
with high-quality print media, today announced that after the overwhelming success of copresentations
at drupa 2012 in May, its wallcovering offerings will be demonstrated in the HP
booth at the 20th annual Shanghai International Advertising & Sign Technology & Equipment
Exhibition this week in China.

Visual Magnetics is revolutionizing the wallcoverings market by enabling the creation of
stunning, photo-quality graphics that can adapt to any surface and can be updated almost
effortlessly. The Visual Magnetics system components include ActiveWall®, MagnaMedia®
Micro-Iron coated print media, and InvisiLock® custom engineered sheet magnet, which may be
applied to virtually any surface, incorporated into frames and fixtures, or simply applied to wall
surfaces. Once InvisiLock is applied, users can easily roll graphics printed on any MagnaMedia
to achieve instant, high-quality wallcoverings and displays. Visual Magnetics’ MagnaMedia is so
thin that when combined with the properties of the InvisiLock magnet, it is possible to create
multi-layer graphics to update images instantly for specific promotions, without the use of
frames, fasteners or adhesives. MagnaMedia can be rolled out by in-store personnel and
dramatically lowers installation and shipping costs for wallcoverings and retail applications.

The combination of Visual Magnetics MagnaMedia micro-iron print media and HP Latex
Printing Technology generated a great deal of positive buzz at drupa 2012, where Visual
Magnetics’ business development manager for Europe, Martin van Golen, demonstrated
wallcovering applications alongside HP representatives. Following the success at drupa, HP will
be demonstrating Visual Magnetics' wallcovering offerings in the HP booth at the Shanghai
International Advertising & Sign Technology & Equipment Exhibition, one of the biggest trade
exhibitions for the ad and sign industry in China and worldwide.

“We were very pleased with the response our products received in the HP booth at drupa 2012
and are looking forward to working with HP at the Shanghai International Advertising & Sign
Technology & Equipment Exhibition to continue to educate the global market on how
MagnaMedia, in conjunction with HP technology, can redefine how wallcoverings are created
and installed,” said Joe Deetz, CEO of Visual Magnetics.

“Visual Magnetics is an exciting company that is changing the game for wallcoverings and retail
applications,” said Roman Barba, HP Market Development. “Visual Magnetics’ products proved
extremely popular at drupa 2012, with customers eager to learn more about how they can apply
this unique, magnetic-receptive technology to expand their own wallcovering projects.”

About Visual Magnetics

Visual Magnetics is the creator of the revolutionary patented large-scale graphics system that
matches magnetic-receptive technologies with the highest quality print media - empowering
brands to create dynamic in-store experiences that can be effortlessly updated. Four-time winner
of the DPI/SGIA Product of the Year Award, the easy-to-use Visual Magnetics Graphic
System™ features the patented Micro-Iron™ MagnaMedia® printable films to produce stunning
photo-quality graphics that enable design flexibility and allow for multi-layering of graphic
panels. MagnaMedia works on all printing platforms, the process being no different than any
other papers or films, and is as easy to install as simply rolling down the graphic – substantially
lowering or eliminating installation costs while giving a professionally mounted appearance.
MagnaMedia also rolls easily for increased savings in shipping. The Visual Magnetics Graphic
System is fully recyclable.

Follow Visual Magnetics on Twitter at http://twitter.com/VisualMagnetics. For more information, please visit
www.visualmagnetics.com or call toll free 855.847.6244 (855.VISMAG4).

For additional information, contact:
Jordan Bouclin
SVM Public Relations
401-490-9700
jordan.bouclin@svmpr.com

Visual Magnetics Announces MagnaMedia® Sample Kits with 2-Sided InvisiLock® Custom Engineered Magnet

Enables Brands to Create Demo Size Wall Graphics

Mendon, Mass., May 14, 2012 – Visual Magnetics® (@VisualMagnetics), developer of the revolutionary Visual Magnetics Graphic System™ that matches magnetic-receptive technologies with high-quality print media, today announced the availability of sample kits that use InvisiLock® 40HE 2-sided magnet, enabling prototypes to be created using ActiveWall® Micro- Iron™ wall primer on wall surfaces.

The Visual Magnetics system components include ActiveWall, MagnaMedia® Micro-Iron coated print media, and InvisiLock® custom engineered sheet magnet, which may be applied to virtually any surface, incorporated into frames and fixtures, or simply applied to wall surfaces. Once InvisiLock is applied, users can easily roll graphics printed on any MagnaMedia to achieve instant, high-quality signage and displays. Visual Magnetics’ MagnaMedia is so thin that when combined with the properties of the InvisiLock magnet, it is possible to create multi-layer graphics to update images instantly for specific promotions, without the use of frames, fasteners or adhesives.

As part of the company’s ongoing commitment to expand product applications beyond frames and fixtures, Visual Magnetics has added new sample combination kits, which include a 10 foot long wrap of 2-sided InvisiLock magnet wrapped around a 20 foot roll of MagnaMedia. Unlike first generation sample kits which are recommended for fixturing and use InvisiLock® 30SE with adhesive, the new 40HE 2-sided magnet does not have adhesive on the reverse side and, therefore, can be used directly on surfaces painted with ActiveWall magnetic receptive primer. “We have received major interest from customers wishing to create prototype wall graphics / murals and wallcoverings using the Visual Magnetics Graphic System,” said Joe Deetz, CEO of Visual Magnetics. “These new kits will provide our valued Direct Sales Channels an economical means to demonstrate wall graphic applications using the proper materials that will lead to success.”

In addition to the updated sample kits, Visual Magnetics has refreshed its Graphic System price list to include many new items and has made some of its most popular MagnaMedia styles available in 150ft and 300ft production rolls (see related release) designed specifically for today’s most popular production style inkjet printing devices. “Many customers are interested in seeing exactly how MagnaMedia will work on a number of diverse surfaces -- not just in a fixture -- and the new sample kits will allow us to better demonstrate its versatility and ease-of-use,” said Agustin Diaz Plaza, sales director, DICAVESA. “The new sample kits also enable us to showcase a wider range of possibilities that the Visual Magnetics Graphic System can bring to the in-store experience.”

About Visual Magnetics

Visual Magnetics is the creator of the revolutionary patented large-scale graphics system that matches magnetic-receptive technologies with the highest quality print media — empowering brands to create dynamic in-store experiences that can be effortlessly updated. Four-time winner of the DPI / SGIA Product of the Year Award, the easy-to-use Visual Magnetics Graphic System features the patented Micro-Iron MagnaMedia printable films to produce stunning photo-quality graphics that enable design flexibility and allow for multi-layering of graphic panels.

MagnaMedia works on all printing platforms, the process being no different than any other papers or films, and is as easy to install as simply rolling down the graphic — substantially lowering or eliminating installation costs while giving a professionally mounted appearance. MagnaMedia also rolls easily for increased savings in shipping. The Visual Magnetics Graphic System is fully recyclable.

Follow Visual Magnetics on Twitter . For more information, please visit www.visualmagnetics.com or call toll free 855.847.6244, (855.VISMAG4).

For additional information, contact:

Visual Magnetics Announces New “Production Roll” Sized MagnaMedia®

Now Available in 150ft or 300ft Rolls for High Production Digital Print Devices

Mendon, Mass., May 7, 2012 – Visual Magnetics® (@VisualMagnetics), developer of the revolutionary Visual Magnetics Graphic System™ that matches magnetic-receptive technologies with high-quality print media, today announced that several MagnaMedia® Micro-Iron™  coated print media products are now available in longer length rolls designed specifically for today’s most popular production style inkjet printing devices. 

New Magnamedia production sized rolls

MagnaMedia is a major component of the Visual Magnetics Graphic System, a unique large-scale graphics solution that enables the creation of in-store graphics that can be updated effortlessly. Additional components include ActiveWall® Micro-Iron wall primer and InvisiLock® custom engineered sheet magnet, which may be applied to virtually any surface, incorporated into frames and fixtures, or simply applied to wall surfaces. Once InvisiLock is applied, users can easily roll graphics printed on any MagnaMedia to achieve instant, high-quality signage and displays without the use of frames, fasteners or adhesives. MagnaMedia can be rolled-out by in-store personnel, dramatically reducing the time and costs associated with shipping and installation of promotional graphics.

Visual Magnetics will now offer MagnaMedia products in a 150ft roll length compatible with most wide-format inkjet printing devices, resulting in maximized uptime and reduced change-outs during the printing process. The following products are available in the 150ft length:

Several popular MagnaMedia products including award-winning VM-Canvas™ 22, the first product in Visual Magnetics’ digital fabric collection, will now be available in 300ft. rolls specifically designed for today’s high production ink jet printing devices. Rolls of the following products will be available with 3” or 6” cores:

“We are pleased to offer our customers an array of Visual Magnetics’ leading MagnaMedia products in a wider variety of sizes to better suit their specific application needs,” said Joe Deetz, CEO of Visual Magnetics. “We pride ourselves on our ability to quickly respond to our customers’ needs and on the fact that our product portfolio can be quickly tailored to meet a wide array of production inkjet print devices.”

About Visual Magnetics

Visual Magnetics is the creator of the revolutionary patented large-scale graphics system that matches magnetic-receptive technologies with the highest quality print media — empowering brands to create dynamic in-store experiences that can be effortlessly updated. Four-time winner of the DPI / SGIA Product of the Year Award, the easy-to-use Visual Magnetics Graphic System features the patented Micro-Iron MagnaMedia printable films to produce stunning photo-quality graphics that enable design flexibility and allow for multi-layering of graphic panels.

MagnaMedia works on all printing platforms, the process being no different than any other papers or films, and is as easy to install as simply rolling down the graphic — substantially lowering or eliminating installation costs while giving a professionally mounted appearance. MagnaMedia also rolls easily for increased savings in shipping. The Visual Magnetics Graphic System is fully recyclable.

Follow Visual Magnetics on Twitter . For more information, please visit www.visualmagnetics.com or call toll free 855.847.6244, (855.VISMAG4).

For additional information, contact:

Visual Magnetics Announces New InvisiLock Custom Engineered Magnet with Surface Protect

Provides Scuff-Free Installation and Removal of Magnet on Lightly Colored Surfaces

Mendon, Mass., May 1, 2012 – Visual Magnetics®, developer of the revolutionary Visual Magnetics Graphic System™ that matches magnetic-receptive technologies with high-quality print media, today announced the introduction of a new InvisiLock magnet with a white scuff-resistant coating called Surface Protect™.

InvisiLock custom engineered sheet magnet is a flexible 30-40 mils thick roll or sheet magnet which may be applied to virtually any surface, incorporated into frames and fixtures, or simply applied to wall surfaces. With the addition of the white Surface Protect ™ coating, InvisiLock can now be layered on top of graphics or light colored walls without concern about scuffing of the application surface.

InvisiLock custom engineered magnet with Surface Protect is now available in the same sheet and roll sizes as standard InvisiLock magnet.

Additional components of the Visual Magnetics Graphic System include ActiveWall® Micro-Iron wall primer and MagnaMedia. Visual Magnetics’ MagnaMedia is so thin that when combined with the properties of both the standard InvisiLock magnet and new InvisiLock magnet with Surface Protect, it is possible to create multi-layer graphics to update images instantly for specific promotions, without the use of frames, fasteners or adhesives.

“The white magnet surface coating was designed specifically to address customers that frequently reposition InvisiLock-backed fixtures onto light colored base graphics or walls,” said Joe Deetz, CEO of Visual Magnetics. “We are pleased to offer our customers this innovative new InvisiLock option.”

About Visual Magnetics

Visual Magnetics is the creator of the revolutionary patented large-scale graphics system that matches magnetic-receptive technologies with the highest quality print media — empowering brands to create dynamic in-store experiences that can be effortlessly updated. Four-time winner of the DPI / SGIA Product of the Year Award, the easy-to-use Visual Magnetics Graphic System features the patented Micro-Iron MagnaMedia printable films to produce stunning photo-quality graphics that enable design flexibility and allow for multi-layering of graphic panels.

MagnaMedia works on all printing platforms, the process being no different than any other papers or films, and is as easy to install as simply rolling down the graphic — substantially lowering or eliminating installation costs while giving a professionally mounted appearance. MagnaMedia also rolls easily for increased savings in shipping. The Visual Magnetics Graphic System is fully recyclable.

Follow Visual Magnetics on Twitter . For more information, please visit www.visualmagnetics.com or call toll free 855.847.6244, (855.VISMAG4).

For additional information, contact:

Visual Magnetics Adds Fujifilm As Direct Sales Channel

Both Companies to Showcase Visual Magnetics Media at ISA 2012

Orlando, FL., March 22, 2012 – ISA 2012 Booth #2846 and #2536 – To further expand distribution of the revolutionary Visual Magnetics Graphic System™ that matches magnetic-receptive technologies with high-quality print media, FUJIFILM North America Corporation, Graphic Systems Division will team with Visual Magnetics® (@VisualMagnetics) as a direct sales and solutions provider in North America for its patented magnetic-receptive graphic system. 

The Visual Magnetics Graphic System is a unique large-scale graphics solution that enables the creation of in-store graphics that can be updated effortlessly. It can be tailored to meet a wide array of changeable graphic needs and is also engineered to be ultra-low profile, allowing for multi-layering of the image while giving the seamless appearance of a single layer print.

“We are very pleased to add Fujifilm to our esteemed North American Sales Channels,” said Joe Deetz, president of Visual Magnetics. “In addition to being able to distribute our products for use with third-party hardware, the company is also uniquely poised to offer Visual Magnetics’ media profiled for optimum results with Fujifilm-brand printers. We think our customers will see very positive results from this distribution partnership.”

“At Fujifilm, our goal is to maximize synergies with other members of the Fujifilm group and utilize our resources efficiently to achieve healthy growth,” said Terry Amerine, program manager, wide format media at Fujifilm North America Corporation, Graphic Systems Division.  “Visual Magnetics has a unique and exciting product, and we are looking forward to offering the Visual Magnetics Graphic System to our customers who are looking for the innovative display solution this system provides.”

The Visual Magnetics system components include ActiveWall® Micro-Iron™ wall primer, MagnaMedia® Micro-Iron coated print media, and InvisiLock? custom engineered sheet magnet, which may be applied to virtually any surface, incorporated into frames and fixtures, or simply applied to wall surfaces. Once InvisiLock is applied, users can easily roll graphics printed on any MagnaMedia to achieve instant, high-quality signage and displays. Visual Magnetics’ MagnaMedia is so thin that when combined with the properties of the InvisiLock magnet, it is possible to create multi-layer graphics to update images instantly for specific promotions, without the use of frames, fasteners or adhesives.

The Visual Magnetics Graphic System™ will be displayed at ISA 2012 this week in Visual Magnetics’ booth #2846. Fujifilm will also be displaying a Visual Magnetics-interactive wall in their booth (#2536), which will feature samples of popular MagnaMedia including VM-Canvas™ 22, an award-winning product from the MagnaMedia Digital Fabric Collection.

About Fujifilm
FUJIFILM North America Corporation, a marketing subsidiary of FUJIFILM Holdings America Corporation consists of five operating divisions and one subsidiary company. The Imaging Division sells consumer and commercial photographic products and services including film, one-time-use cameras, online photo services and fulfillment, digital printing equipment and service. The Electronic Imaging Division markets consumer digital cameras. The Motion Picture Division provides motion picture film, and the Graphic Systems Division supplies products and services to the printing industry. The Optical Devices Division provides binoculars, and optical lenses for closed circuit television, videography, cinematography, broadcast and industrial markets. FUJIFILM Canada Inc. markets a range of Fujifilm products and services. For more information, please visit www.fujifilm.com/northamerica, or go to www.twitter.com/fujifilmus to follow Fujifilm on Twitter. To receive news and information direct from Fujifilm via RSS, subscribe at www.fujifilmusa.com/rss.

FUJIFILM Holdings Corporation, Tokyo, Japan, brings continuous innovation and leading-edge products to a broad spectrum of industries, including electronic imaging, digital printing equipment, medical systems, life sciences, graphic arts, flat panel display materials, and office products, based on a vast portfolio of digital, optical, fine chemical and thin film coating technologies. The company was among the top 16 companies around the world granted U.S. patents in 2010, and in the year ended March 31, 2011, had global revenues of $25.8 billion*. Fujifilm is committed to environmental stewardship and good corporate citizenship. For more information, please visit www.fujifilmholdings.com.

* At an exchange rate of 86 yen to the dollar.

About Visual Magnetics

Visual Magnetics is the creator of the revolutionary patented large-scale graphics system that matches magnetic-receptive technologies with the highest quality print media — empowering brands to create dynamic in-store experiences that can be effortlessly updated. Four-time winner of the DPI / SGIA Product of the Year Award, the easy-to-use Visual Magnetics Graphic System features the patented Micro-Iron MagnaMedia printable films to produce stunning photo-quality graphics that enable design flexibility and allow for multi-layering of graphic panels.

MagnaMedia works on all printing platforms, the process being no different than any other papers or films, and is as easy to install as simply rolling down the graphic — substantially lowering or eliminating installation costs while giving a professionally mounted appearance. MagnaMedia also rolls easily for increased savings in shipping. The Visual Magnetics Graphic System is fully recyclable.

Follow Visual Magnetics on Twitter . For more information, please visit www.visualmagnetics.com or call toll free 855.847.6244, (855.VISMAG4).

For additional information, contact:

Visual Magnetics Adds Three New Direct Sales Channels in Europe

Company to Showcase Magnetic-Receptive Media Solutions at ISA International Sign Expo 2012

Mendon, Mass., March 21, 2012 – Visual Magnetics® (@VisualMagnetics), developer of the revolutionary Visual Magnetics Graphic System™ that matches magnetic-receptive technologies with high-quality print media, today announced the addition of three direct sales channels in Europe, further demonstrating the company’s commitment to continued growth and expansion in European markets.

Visual Magnetics previously announced that it had opened a distribution center in Rotterdam, The Netherlands and appointed industry veteran Martin van Golen as its business development manager for Europe. Now, under Van Golen’s leadership, the company has entered into distribution agreements with Dicavesa in Spain, DuraVision Magnetics, Ltd. in The Netherlands, and Maximedia in Poland. Van Golen will continue to build a network of certified printers and distribution sales channels, while increasing Visual Magnetics sales support capabilities across Europe.

Founded in 1963, Dicavesa is an industry leader in the print and signage supplies market. It distributes specialty media for digital large-format printing across Spain. 

DuraVision Magnetics Ltd. is a Dutch company founded to support the needs of retail customers. Jeroen van Dortmont, the managing director of DuraVision Magnetics Ltd., has an extensive background in print and signage and recognized the need in the Benelux for a magnetic graphic system. Under the terms of the agreement, DuraVision will offer Visual Magnetics Graphics System through targeted printers to a range of major brands in Belgium, Luxembourg and the Netherlands.

Maximedia, a Poland-based company, sells media for large-format printing, as well as printing machines and other devices connected with the printed media process.

“Visual Magnetics’ magnetic-receptive technology is truly unlike anything else on the market today and retailers across the globe stand to significantly benefit from using it to create more dynamic and customized in-store experiences,” said Joe Deetz, president of Visual Magnetics. “Our partners at Dicavesa, DuraVision Magnetics, and Maximedia recognize the value of offering solutions that allow for the creation of high-quality graphics that can be changed out in a matter of seconds at a fraction of the cost and hassle of traditional signage. We are excited to work with these new sales channels to make Visual Magnetics’ products more readily available throughout Europe, and we look forward to continuing our international growth.”

Visual Magnetics will be displaying its Visual Magnetics Graphic System in booth 2846 at ISA taking place in Orlando, Florida from March 22-24, 2012. 

About Visual Magnetics

Visual Magnetics is the creator of the revolutionary patented large-scale graphics system that matches magnetic-receptive technologies with the highest quality print media — empowering brands to create dynamic in-store experiences that can be effortlessly updated. Four-time winner of the DPI / SGIA Product of the Year Award, the easy-to-use Visual Magnetics Graphic System features the patented Micro-Iron MagnaMedia printable films to produce stunning photo-quality graphics that enable design flexibility and allow for multi-layering of graphic panels.

MagnaMedia works on all printing platforms, the process being no different than any other papers or films, and is as easy to install as simply rolling down the graphic — substantially lowering or eliminating installation costs while giving a professionally mounted appearance. MagnaMedia also rolls easily for increased savings in shipping. The Visual Magnetics Graphic System is fully recyclable.

Follow Visual Magnetics on Twitter . For more information, please visit www.visualmagnetics.com or call toll free 855.847.6244, (855.VISMAG4).

For additional information, contact:

Visual Magnetics Reports Record-Breaking Company Growth and Global Expansion in 2011

Mendon, Mass., January 16, 2012 – Visual Magnetics® (@VisualMagnetics), developer of the revolutionary Visual Magnetics Graphic System™ that matches magnetic-receptive technologies with high-quality print media, announced that the company experienced record-breaking growth in 2011. Visual Magnetics grew its personnel by 62% in 2011 and tripled its geographic reach, expanding into regions such as Latin America and Europe. The company also launched a new MagnaMedia® Digital Fabrics Collection late last year, which has already received impressive industry recognition.

In regards to international growth, 2011 proved to be a remarkable year for Visual Magnetics, which brought sales of its Visual Magnetics Graphic System product line into Latin America, including South America, the Caribbean, Central America and Mexico, and European markets. The company opened a distribution center in Rotterdam, The Netherlands and appointed industry veteran Martin van Golen as its business development manager for Europe. Van Golen is expected to continue to lead Visual Magnetics into new international markets in 2012.

Domestically, the company selected Trico Specialty Films, LLC of North Kingstown, Rhode Island as a major supplier for components used in the manufacture of its Visual Magnetics Graphics System. This venture is predicted to bring a minimum of $1 million dollars of business to the local New England economy, with the potential to grow to as much as $7 million in the near future. Visual Magnetics also added Alpha Imaging Technologies, Inc., Drytac Corporation and Xcel Products, Inc. as direct sales and solutions providers. With the addition of these sales channels, Visual Magnetics will be able to ensure increased product availability and customer support to its rapidly-growing user base worldwide.

“2011 was a huge year for Visual Magnetics, which met and even exceeded all of our primary goals in terms of growth,” said Joe Deetz, CEO of Visual Magnetics. “We achieved major traction in both U.S. and international markets and have added increased staff to support and facilitate continued global growth in the years ahead. We were also very pleased to increase our domestic manufacturing to benefit our local New England economy. We fully expect to maintain this momentum in 2012 as we continue to revolutionize the graphics market and re-define the in-store experience. ”

Visual Magnetics premiered its MagnaMedia® Digital Fabric Collection at SGIA 2011. The new line brings warmth and luxury to the in-store experience by adding unique, textured surfaces to graphic content. One of the first available products in the line, VM-Canvas 22, a 22 mil, 100% cotton magnetic-receptive canvas with a soft matte, textured print surface, was selected by Verizon to create new eye-catching wall designs for promoting new product launches and is now being used in about 2,200 of Verizon’s locations. VM-Canvas 22 was also honored with the Specialty Graphic Imaging Association (SGIA) Product of the Year in the Textile Media category.

The Visual Magnetics Graphics System also won a DDI Magazine 2011 Product of the Year Award and CEO Joe Deetz was selected as a semi-finalist for the prestigious Ernst & Young Entrepreneur of The Year 2011 New England Award. The company increased its tradeshow attendance, including participation at ISA, SGIA and the Association for Retail Environments’ (A.R.E.) Retail Design Collective in New York.  A video of the making of Visual Magnetics’ exciting interactive display is available.

Additional milestones achieved in 2011 include a new Sample Program to help provide lower cost sample size trial materials, along with a free sample offer on the Visual Magnetics’ website. Visual Magnetics also upgraded its website for easier navigation and expanded its training programs.

About Visual Magnetics

Visual Magnetics is the creator of the revolutionary patented large-scale graphics system that matches magnetic-receptive technologies with the highest quality print media - empowering brands to create dynamic in-store experiences that can be effortlessly updated. Four-time winner of the DPI/SGIA Product of the Year Award, the easy-to-use Visual Magnetics Graphic System™ features the patented Micro-Iron™ MagnaMedia® printable films to produce stunning photo-quality graphics that enable design flexibility and allow for multi-layering of graphic panels.

MagnaMedia works on all printing platforms, the process being no different than any other papers or films, and is as easy to install as simply rolling down the graphic – substantially lowering or eliminating installation costs while giving a professionally mounted appearance. MagnaMedia also rolls easily for increased savings in shipping.  The Visual Magnetics Graphic System is fully recyclable. Follow Visual Magnetics on Twitter. For more information, call toll free 855.847.6244 (855.VISMAG4).

Visual Magnetics to Exhibit at Retail Design Collective

Who

Visual Magnetics, developer of the Visual Magnetics Graphic System™ that matches magnetic-receptive technologies with the highest quality print media - empowering brands to create dynamic in-store experiences that can be effortlessly updated.

What

Visual Magnetics will be creating an exciting interactive display at the Association for Retail Environments’ (A.R.E.) Retail Design Collective, an annual event which provides retailers with an opportunity to see the highest quality gathering of visual and design resources, displayed with the depth and creativity only possible in a showroom event such as this.

Visual Magnetics’ exhibit will be divided into a simulated retail environment, where visitors can explore firsthand the endless possibilities for using Visual Magnetics’ media on various surfaces to create stunning in-store displays, as well as a “How it Works” section, which takes visitors behind the scenes to understand what goes in to creating , installing and changing out graphics using Visual Magnetics Graphic System.

“We’re very excited to bring our Visual Magnetics Graphic System to one of the most prestigious retail events in New York City and we are confident we’ll be able to show its esteemed audience something truly innovative,” said Joe Deetz, CEO of Visual Magnetics. “We’ve created an environment similar to what you’d see on the floor of an upscale women’s boutique which will serve as an open canvas for visitors to explore the many applications of our media on all different surfaces and fixtures.” 

The Visual Magnetics Graphic System enables the creation of photo-quality promotional graphics that can be updated effortlessly, offering a truly unique and innovative solution for the graphics industry. The system can be tailored to meet a wide array of changeable graphic needs and is also engineered to be ultra-low profile, allowing for multi-layering of the image while giving the seamless appearance of a single layer print. Since its introduction in 2007, the Visual Magnetics system has revolutionized the way that many businesses are producing and installing promotional graphics, with over 200 major brands currently using Visual Magnetics.

See video footage of Visual Magnetics display, including the making of the display graphics — from concept through the final application in the showroom.

When

The show will take place from December 7-9, 2011.

Where

Retail Design Collective is headquartered at 7W New York®, located at 7 W. 34th St., NYC. Visual Magnetics will be in showroom #14.

To schedule a briefing with Visual Magnetics at the show, please contact Jordan Bouclin at Jordan.bouclin@svmpr.com  or +1 (401) 490-9700.

About Visual Magnetics

Visual Magnetics is the creator of the revolutionary patented large-scale graphics system that matches magnetic-receptive technologies with the highest quality print media — empowering brands to create dynamic in-store experiences that can be effortlessly updated. Four-time winner of the DPI / SGIA Product of the Year Award, the easy-to-use Visual Magnetics Graphic System features the patented Micro-Iron MagnaMedia printable films to produce stunning photo-quality graphics that enable design flexibility and allow for multi-layering of graphic panels.

MagnaMedia works on all printing platforms, the process being no different than any other papers or films, and is as easy to install as simply rolling down the graphic — substantially lowering or eliminating installation costs while giving a professionally mounted appearance. MagnaMedia also rolls easily for increased savings in shipping. The Visual Magnetics Graphic System is fully recyclable.

Follow Visual Magnetics on Twitter . For more information, please visit www.visualmagnetics.com or call toll free 855.847.6244, (855.VISMAG4).

For additional information, contact:

Visual Magnetics Expands into Latin America

Mendon, MA, November 3, 2011 – Visual Magnetics®, developer of the revolutionary Visual Magnetics Graphic System™ that matches magnetic-receptive technologies with high-quality print media, today announced that the company has expanded sales of its Visual Magnetics Graphic System product line into Latin America. PrintLAT will be managing the strategic growth of the Visual Magnetics brand in areas including South America, the Caribbean, Central America and Mexico.

David Pachón, a native of Columbia, South America, has held a number of positions in the digital printing industry over the past 20 years and understands the requirements of representing major manufacturers’ brands in Latin America. As president and founder of PrintLAT, Pachón specializes in international business and sales management for a broad spectrum of manufacturers in the digital printing industry. PrintLAT will now be responsible for overseeing sales and support for Visual Magnetics’ products throughout Latin America.

“David Pachón has extensive knowledge of the Latin American print market and we are confident his team is the right group to expand Visual Magnetics’ sales throughout the region,” said Joe Deetz, CEO of Visual Magnetics. “As our company continues to grow internationally, collaborating with experienced professionals who understand their local markets will allow Visual Magnetics to best reach and support our valued customers across the globe.”

“The magnetic-receptive technology pioneered by Visual Magnetics solves many of the challenges associated with traditional graphics displays, allowing the creation of stunning, photo-quality images that can be changed out in a matter of seconds,” said Pachón. “There is a huge opportunity for Visual Magnetics to improve the way Latin American retailers roll out in-store displays and I am excited to spearhead the initiative to grow the company’s presence here.”

The Visual Magnetics Graphic System enables the creation of photo-quality promotional graphics that can be updated effortlessly, offering a truly unique and innovative solution for the graphics industry. The system effectively changes the way graphic displays are currently rolled out – which can typically involve any number of challenges such as high shipping costs, the need for professional installers, unnecessary waste and limited usability of promotional graphics. Since its introduction in 2007, the Visual Magnetics system has revolutionized the way that many businesses are producing and installing promotional graphics, with over 200 major brands currently using Visual Magnetics.

About Visual Magnetics

Visual Magnetics is the creator of the revolutionary patented large-scale graphics system that matches magnetic-receptive technologies with the highest quality print media - empowering brands to create dynamic in-store experiences that can be effortlessly updated. Four-time winner of the DPI/SGIA Product of the Year Award, the easy-to-use Visual Magnetics Graphic System™ features the patented Micro-Iron™ MagnaMedia® printable films to produce stunning photo-quality graphics that enable design flexibility and allow for multi-layering of graphic panels.

MagnaMedia works on all printing platforms, the process being no different than any other papers or films, and is as easy to install as simply rolling down the graphic – substantially lowering or eliminating installation costs while giving a professionally mounted appearance. MagnaMedia also rolls easily for increased savings in shipping.  The Visual Magnetics Graphic System is fully recyclable. Follow Visual Magnetics on Twitter. For more information, please visit www.visualmagnetics.com or call toll free 855.847.6244 (855.VISMAG4).

For additional information, contact:
Jordan Bouclin
SVM Public Relations
401-490-9700
jordan.bouclin@svmpr.com

Visual Magnetics’ New Digital Fabric Recognized at 2011 SGIA Expo

Product of the Year Award Competition Compares 98 Entries in 21 Categories

SGIA 2011 Award

Mendon, MA, October 21, 2011 – Visual Magnetics®, developer of the revolutionary Visual Magnetics Graphic System™ that matches magnetic-receptive technologies with high-quality print media, has been honored again with the Specialty Graphic Imaging Association (SGIA) Product of the Year (formerly DPI Product of the Year Award) in the Textile Media category for its VM-Canvas™ 22 at this year's SGIA Expo in New Orleans. The competition recognizes the latest equipment and supplies currently on the market that are advancing the specialty imaging industry. The 2011 award compliments three other DPI / SGIA awards Visual Magnetics received in recent years.

VM-Canvas 22, which was debuted at the SGIA show (see related release here), is one of the first products in Visual Magnetics’ newly launched MagnaMedia® Digital Fabric Collection, which brings warmth and luxury to the in-store experience by adding unique, textured surfaces to graphic content.  VM-Canvas 22 is a 22-mil, 100% cotton, magnetic receptive canvas with a luxurious, soft matte, washable, textured print surface ideal for producing woven fabric-textured photo reproductions, wall murals and fabric based POP signage.

“We are excited that VM-Canvas 22, has received this prestigious honor from such a well-regarded organization as SGIA,” said Joe Deetz, CEO of Visual Magnetics. “This award is certainly a testament to the product’s quality and we are pleased to be able to offer it to our customers as we grow our MagnaMedia line. The unique properties of our new digital fabric will enable the creation of stunning, fabric-textured graphics that, like all of Visual Magnetics’ products, can be updated effortlessly.”

Thirty-eight companies from around the world entered the competition, submitting 98 entries in 21 categories. Evaluated during the 2011 SGIA Expo (New Orleans, October 19–21), this year’s submissions represented some of the industry’s most innovative digital products. Visual Magnetics VM-Canvas 22 was printed by McCoy LTD using their Inca Onset S40 printer distributed by FujiFilm North America Corporation.

“The Product of the Year Award Competition highlights the best technologies and consumables from the specialty imaging community,” said Jeff Burton, SGIA’s Digital Printing Analyst. “Entries were so good that judging category winners was a real challenge.”

A recap of the 2011 SGIA Expo — including the complete list of Product of the Year Award winners — is available online at SGIA.org.

About Visual Magnetics

Visual Magnetics is the creator of the revolutionary patented large-scale graphics system that matches magnetic-receptive technologies with the highest quality print media - empowering brands to create dynamic in-store experiences that can be effortlessly updated. Four-time winner of the DPI / SGIA Product of the Year Award, the easy-to-use Visual Magnetics Graphic System™ features the patented Micro-Iron™ MagnaMedia® printable films to produce stunning photo-quality graphics that enable design flexibility and allow for multi-layering of graphic panels. MagnaMedia works on all printing platforms, the process being no different than any other papers or films, and is as easy to install as simply rolling down the graphic – substantially lowering or eliminating installation costs while giving a professionally mounted appearance. MagnaMedia also rolls easily for increased savings in shipping.  The Visual Magnetics Graphic System is fully recyclable. Follow Visual Magnetics on Twitter at http://twitter.com/VisualMagnetics. For more information, please visit www.visualmagnetics.com or call toll free 855.847.6244 (855.VISMAG4).

SGIA — Supporting the Leaders of the Digital & Screen Printing Community

"Specialty imaging" comprises digital imaging, screen printing and the many other imaging technologies SGIA members use, including those they'll tap in the future. These are the imaging processes and technologies employed to create new products and to enhance existing products including point-of-purchase displays, printed electronics, membrane switches, signs, advertisements, garments, containers and vehicles. Make the most of your specialty imaging business.

SGIA press releases and artwork are available at SGIA.org.

For additional information, contact:

Jordan Bouclin
SVM Public Relations
401-490-9700
jordan.bouclin@svmpr.com

Visual Magnetics Announces New Digital Fabric Collection

Premieres VM-Canvas™ 22 and VM-Bamboo™ 17 at SGIA 2011

Mendon, MA, October 17, 2011 – Visual Magnetics®, developer of the revolutionary Visual Magnetics Graphic System™ that matches magnetic-receptive technologies with high-quality print media, today announced the launch of its new MagnaMedia® Digital Fabrics Collection. The first two products in the line, VM-Canvas™ 22 and VMBamboo™ 17, will be displayed in Visual Magnetics’ booth (#653) at SGIA 2011 taking place October 19-21 in New Orleans.

The new MagnaMedia® Digital Fabric Collection brings warmth and luxury to the instore.experience by adding unique, textured surfaces to graphic content. The Digital Fabric Collection is ideal for producing woven fabric-textured photo reproductions, wall murals and fabric based POP signage. VM-Canvas 22, a 22 mil, 100% cotton magnetic receptive canvas with a luxurious, soft matte, washable, textured print surface and Visual Magnetics VM-Bamboo 17, a 17-mil, 100% bamboo magnetic- receptive fabric has a versatile, smooth textured matte print surface for a high quality look and feel.

VM-Bamboo 17 and VM-Canvas 22 MagnaMedia are well suited for graphics using almost any digital and analog printing technologies and feature Visual Magnetics’ patented Micro-Iron™ back-coating, which allows for concave, convex or flat, multilayered dynamic displays which can be retrofitted into existing POS fixtures while providing customers savings on costs associated with shipping, storage and installation vs. bulkier rigid panel displays. Verizon Wireless recently selected VM-Canvas 22 to create new eye-catching wall designs promoting new product launches to enhance the retail store experience. The company is now using Visual Magnetics MagnaMedia in about 2,200 of its locations.

“Verizon wanted to create displays that demanded attention, represented maximum quality yet were easy to install and remove when campaign cycles changed,” said Joe Fiamingo, associate director, print services at Verizon Wireless. “VM-Canvas 22 was perfect for creating something different and visually impactful without requiring a hard or resin-based wallcovering. It provided all of the capabilities and rich texture that Verizon was looking for and we are very pleased with the results.”

The Visual Magnetics Graphic System components include ActiveWall® Micro-Iron™ wall primer, MagnaMedia Micro-Iron coated print media and fabrics, and InvisiLock® custom engineered sheet magnet, which may be applied to virtually any surface, incorporated into frames and fixtures, or simply mounted directly to a wall. Once InvisiLock is applied, users can easily roll graphics printed on any MagnaMedia product to achieve instant, high-quality signage and displays. Visual Magnetics’ MagnaMedia is so thin that when combined with the properties of the InvisiLock magnet, it is possible to create multi-layer graphics to update images instantly for specific promotions, without the use of frames, fasteners or adhesives.

“Visual Magnetics’ magnetic-receptive media is revolutionizing the graphics display industry, and our new collection of digital fabrics will allow us to take our offerings to another level,” said Joe Deetz, CEO of Visual Magnetics. “The unique properties of MagnaMedia digital fabric will enable the creation of stunning, fabric-textured graphics that, like all of Visual Magnetics’ products, can be updated effortlessly.”

VM-Canvas 22 is available immediately in 60 inch x 100-foot rolls while VM-Bamboo 17 will be available in January 2012 in 50 inch x 100-foot rolls.

To set up a meeting with a Visual Magnetics representative at SGIA to experience these products for yourself, please contact Jordan Bouclin by email or call (401) 490-9700.

About Visual Magnetics

Visual Magnetics is the creator of the revolutionary patented large-scale graphics system that matches magnetic-receptive technologies with the highest quality print media — empowering brands to create dynamic in-store experiences that can be effortlessly updated. Four-time winner of the DPI / SGIA Product of the Year Award, the easy-to-use Visual Magnetics Graphic System features the patented Micro-Iron MagnaMedia printable films to produce stunning photo-quality graphics that enable design flexibility and allow for multi-layering of graphic panels.

MagnaMedia works on all printing platforms, the process being no different than any other papers or films, and is as easy to install as simply rolling down the graphic — substantially lowering or eliminating installation costs while giving a professionally mounted appearance. MagnaMedia also rolls easily for increased savings in shipping. The Visual Magnetics Graphic System is fully recyclable.

Follow Visual Magnetics on Twitter. For more information, please visit www.visualmagnetics.com or call toll free 855.847.6244, (855.VISMAG4).

For additional information, contact:

Visual Magnetics Expands Business into Europe

Appoints Martin van Golen as Business Development Manager

Mendon, MA, October 11, 2011 – Visual Magnetics®, developer of the revolutionary Visual Magnetics Graphic System™ that matches magnetic-receptive technologies with high-quality print media, today announced that the company has expanded sales of its Visual Magnetics Graphic System product line into European markets by opening a distribution center in Rotterdam, The Netherlands and appointing Martin van Golen as its business development manager for Europe.

Mr. van Golen brings more than fifteen years of sales & marketing experience in the large format printing business to Visual Magnetics. He previously worked for Epson Europe as marketing manager for professional photo print, Canon Europe CBS, and in various sales and marketing roles with InteliCoat Technologies Europe.

Visual Magnetics’ unique magnetic-receptive solutions allow limitless possibilities for retailers. The Visual Magnetics Graphic System can be tailored to meet a wide array of changeable graphic needs and is also engineered to be ultra-low profile, allowing for multi-layering of images while giving the seamless appearance of a single layer print. Visual Magnetics began offering its products in Germany in August and van Golen will continue to build a network of certified printers and distribution sales channels, while increasing Visual Magnetics sales support capabilities across Europe.

“We are delighted to have an experienced industry veteran like Martin spearheading our growth initiative in Europe,” said Joe Deetz, CEO. “His extensive knowledge of the European digital print business and his in-depth network of print professionals and distributors will be essential attributes driving Visual Magnetics expansion across the continent.”

“Visual Magnetics has a truly unique technology that is poised to revolutionize retail displays, so it is very exciting to be involved in introducing Visual Magnetics products into Europe, which is a key growth market for us,” said van Golen. “By continuing to add new international retail, printing and distribution channels, we anticipate a substantial increase in Visual Magnetics’ worldwide adoption.”

About Visual Magnetics

Visual Magnetics is the creator of the revolutionary patented large-scale graphics system that matches magnetic-receptive technologies with the highest quality print media — empowering brands to create dynamic in-store experiences that can be effortlessly updated. Four-time winner of the DPI / SGIA Product of the Year Award, the easy-to-use Visual Magnetics Graphic System features the patented Micro-Iron MagnaMedia printable films to produce stunning photo-quality graphics that enable design flexibility and allow for multi-layering of graphic panels.

MagnaMedia works on all printing platforms, the process being no different than any other papers or films, and is as easy to install as simply rolling down the graphic — substantially lowering or eliminating installation costs while giving a professionally mounted appearance. MagnaMedia also rolls easily for increased savings in shipping. The Visual Magnetics Graphic System is fully recyclable.

Follow Visual Magnetics on Twitter. For more information, please visit www.visualmagnetics.com or call toll free 855.847.6244, (855.VISMAG4).

For additional information, contact:
Jordan DeVita
SVM Public Relations
401-490-9700
jordan.devita@svmpr.com

Visual Magnetics Honored with DDI Magazine’s Product of the Year Award

Mendon, MA, October 7, 2011 – Visual Magnetics®, developer of the revolutionary Visual Magnetics Graphic System™ that matches magnetic-receptive technologies with high-quality print media, has been selected by DDI Magazine editors as a winner for their Product of the Year Award.

The Visual Magnetics Graphic System components include ActiveWall® Micro-Iron™ wall primer, MagnaMedia Micro-Iron coated print media, and InvisiLock® custom engineered sheet magnet, which may be applied to virtually any surface, incorporated into frames and fixtures, or simply mounted directly to a wall. Once InvisiLock is applied, users can easily roll graphics printed on any MagnaMedia product to achieve instant, high-quality signage and displays. Visual Magnetics’ MagnaMedia is so thin that when combined with the properties of the InvisiLock magnet, it is possible to create multi-layer graphics to update images instantly for specific promotions, without the use of frames, fasteners or adhesives.

“It is Visual Magnetics’ mission to revolutionize the way retail environments roll out their in-store graphics displays so, naturally, DDI Magazine is a very important publication in our industry,” said Joe Deetz, CEO of Visual Magnetics. “It is an honor to have its editors acknowledge our graphics system as one of the stand-out products of 2011. Our magnetic-receptive technology allows signage to be changed out faster, easier and more cost-effectively than previously possible and this award serves to further validate the benefits of our system.”

DDI Magazine offers solutions to help retailers and designers create dynamic, effective store environments. The magazine focuses on store design, visual merchandising, architecture, marketing and branding, with a readership of qualified high-level, in-house retail and contract design professionals. Store planners, visual merchandisers, store designers, independent architects, contract designers and consumer products manufacturers working with high-volume retail chains depend on coverage in DDI for cutting-edge trends, strategies and product applications for store design.

About Visual Magnetics

Visual Magnetics is the creator of the revolutionary patented large-scale graphics system that matches magnetic-receptive technologies with the highest quality print media — empowering brands to create dynamic in-store experiences that can be effortlessly updated. Four-time winner of the DPI / SGIA Product of the Year Award, the easy-to-use Visual Magnetics Graphic System features the patented Micro-Iron MagnaMedia printable films to produce stunning photo-quality graphics that enable design flexibility and allow for multi-layering of graphic panels.

MagnaMedia works on all printing platforms, the process being no different than any other papers or films, and is as easy to install as simply rolling down the graphic — substantially lowering or eliminating installation costs while giving a professionally mounted appearance. MagnaMedia also rolls easily for increased savings in shipping. The Visual Magnetics Graphic System is fully recyclable.

Follow Visual Magnetics on Twitter. For more information, please visit www.visualmagnetics.com or call toll free 855.847.6244, (855.VISMAG4).

For additional information, contact:
Jordan DeVita
SVM Public Relations
401-490-9700
jordan.devita@svmpr.com

Visual Magnetics Chooses Trico Specialty Films as a Major Supplier—and Brings Millions of Dollars in Manufacturing Business to New England

Mendon, MA, June 21, 2011 – Visual Magnetics, developer of the Visual Magnetics® Graphic System™, today announced that the company has selected Trico Specialty Films, LLC of North Kingstown, Rhode Island as a major supplier for components used in the manufacture of its Visual Magnetics Graphics System. This new domestic venture will bring at least $1 million dollars of business to the local economy, with the potential to grow to as much as $7 million in the near future. The new business brought in by Visual Magnetics also provides Trico Specialty Films with the potential to double its employment.

The Visual Magnetics Graphic System matches patented magnetic-receptive technology with high-quality print media to enable the creation of photo-quality promotional graphics that can be updated effortlessly, offering a truly unique and innovative solution for the graphics industry. The Visual Magnetics Graphic System can be tailored to meet a wide array of changeable graphic needs and is engineered to be ultra-low profile, allowing for multi-layering of images while giving the seamless appearance of a single layer print.
The Visual Magnetics Graphic System effectively changes the way graphic displays are currently rolled out – which can typically involve any number of challenges such as high shipping costs, the need for professional installers, unnecessary waste and limited usability of promotional graphics. Since its introduction in 2007, the Visual Magnetics system has revolutionized the way that many businesses are producing and installing promotional graphics, with over 200 major brands currently using Visual Magnetics.

“Visual Magnetics is proud to have American made products in our portfolio as we strongly believe in growing our local economy and creating jobs for American workers,” said Joe Deetz, president and CEO of Visual Magnetics. “Trico is also an ideal partner due to its superior manufacturing skills and quality, coupled with the fact that the company can react in way that overseas manufacturers simply cannot with respect to critical business issues such as fast turnaround time, delivery time, product redesign and more.”

Trico Specialty Films, LLC was originally founded in 1996, and makes specialty films for the graphics, label, release and automotive markets. All Trico materials are environmentally-friendly, plasticizer free and 100% recyclable, which is a critical factor as Visual Magnetics is committed to environmental responsibility. Visual Magnetics has implemented a recycling program in which all users are encouraged to return all retired graphics printed on MagnaMedia® print films to Visual Magnetics to be recycled using a process that creates both renewable energy and steel.

About Visual Magnetics

Visual Magnetics is the creator of the revolutionary patented large-scale graphics system that matches magnetic-receptive technologies with the highest quality print media — empowering brands to create dynamic in-store experiences that can be effortlessly updated. Four-time winner of the DPI / SGIA Product of the Year Award, the easy-to-use Visual Magnetics Graphic System features the patented Micro-Iron MagnaMedia printable films to produce stunning photo-quality graphics that enable design flexibility and allow for multi-layering of graphic panels.

MagnaMedia works on all printing platforms, the process being no different than any other papers or films, and is as easy to install as simply rolling down the graphic — substantially lowering or eliminating installation costs while giving a professionally mounted appearance. MagnaMedia also rolls easily for increased savings in shipping. The Visual Magnetics Graphic System is fully recyclable.

Follow Visual Magnetics on Twitter. For more information, please visit www.visualmagnetics.com or call toll free 855.847.6244, (855.VISMAG4).

For additional information, contact:

Jordan DeVita
SVM Public Relations
401-490-9700
jordan.devita@svmpr.com

Visual Magnetics CEO Joe Deetz Named Ernst & Young Entrepreneur Of The Year® 2011 New England Award Finalist

Boston, MA, May 17, 2011 – Visual Magnetics, developer of the Visual Magnetics Graphic System, today announced that CEO Joe Deetz is an Ernst & Young Entrepreneur Of The Year® 2011 New England Award finalist. According to Ernst & Young LLP, the awards program recognizes entrepreneurs who demonstrate excellence and extraordinary success in such areas as innovation, financial performance and personal commitment to their businesses and communities. Award winners will be announced at a special gala event on June 15, 2011 at the Boston Renaissance Waterfront Hotel.

Deetz has nearly 25 years of experience in the graphics industry and is the creator of the Visual Magnetics Graphic System, a patented magnetic-receptive graphics solution that enables the creation of photo-quality in-store graphics that can be updated effortlessly — a major breakthrough for the industry. The innovative product concept created by Deetz is truly unique and is revolutionizing the way many businesses are producing and installing promotional graphics, with over 200 major brands currently using Visual Magnetics. The Visual Magnetics Graphic System can be tailored to meet a wide array of changeable graphic needs and is engineered to be ultra-low profile, allowing for multi-layering of images while giving the seamless appearance of a single layer print.

“My experience in the graphics industry has shown me the tremendous need to change the way graphic displays are rolled out — which can typically involve any number of challenges such as high shipping costs, the need for professional installers, unnecessary waste and limited usability of promotional graphics,” said Deetz. “The market response to the Visual Magnetics Graphic System has been incredible and being selected as a finalist for such a prestigious award brings great pride and honor to the commitment I have put in to Visual Magnetics.”

The Ernst & Young Entrepreneur Of The Year Program celebrates its 25th anniversary this year. The program has expanded to recognize business leaders in more than 140 cities and more than 50 countries throughout the world.

Regional award winners are eligible for consideration for the Entrepreneur Of The Year National Award. Award winners in several national categories, as well as the Entrepreneur Of The Year overall National Award winner, will be announced at the annual awards gala in Palm Springs, California, on November 12, 2011. The awards are the culminating event of the Ernst & Young Strategic Growth Forum®, the nation’s most prestigious gathering of high-growth, market-leading companies, which will be held November 9 – 13, 2011.

Sponsors

Founded and produced by Ernst & Young LLP, the Entrepreneur Of The Year Awards are pleased to have the Ewing Marion Kauffman Foundation as a national sponsor.

In New England sponsors include Boston Magazine, J. Robert Scott, Marsh, Nixon Peabody, RR Donnelley and Regan Communications Group.

About Visual Magnetics

Visual Magnetics is the creator of the revolutionary patented large-scale graphics system that matches magnetic-receptive technologies with the highest quality print media — empowering brands to create dynamic in-store experiences that can be effortlessly updated. Four-time winner of the DPI / SGIA Product of the Year Award, the easy-to-use Visual Magnetics Graphic System features the patented Micro-Iron MagnaMedia printable films to produce stunning photo-quality graphics that enable design flexibility and allow for multi-layering of graphic panels.

MagnaMedia works on all printing platforms, the process being no different than any other papers or films, and is as easy to install as simply rolling down the graphic — substantially lowering or eliminating installation costs while giving a professionally mounted appearance. MagnaMedia also rolls easily for increased savings in shipping. The Visual Magnetics Graphic System is fully recyclable.

Follow Visual Magnetics on Twitter . For more information, please visit www.visualmagnetics.com or call toll free 855.847.6244, (855.VISMAG4).

About Ernst & Young Entrepreneur of the Year

Ernst & Young Entrepreneur Of The Year is the world’s most prestigious business award for entrepreneurs. The unique award makes a difference through the way it encourages entrepreneurial activity among those with potential, and recognizes the contribution of people who inspire others with their vision, leadership and achievement. As the first and only truly global award of its kind, Entrepreneur Of The Year celebrates those who are building and leading successful, growing and dynamic businesses, recognizing them through regional, national and global awards programs in more than 140 cities in more than 50 countries.

About Ernst & Young

Ernst & Young is a global leader in assurance, tax, transaction and advisory services. Worldwide, our 141,000 people are united by our shared values and an unwavering commitment to quality. We make a difference by helping our people, our clients and our wider communities achieve their potential. Ernst & Young refers to the global organization of member firms of Ernst & Young Global Limited, each of which is a separate legal entity. Ernst & Young LLP is a client-serving member firm of Ernst & Young Global Limited operating in the US. For more information about our organization, please visit www.ey.com .

For additional information, contact:

Visual Magnetics Adds Three New Direct Sales and Solutions Channels

Alpha Imaging Technologies, Drytac and Xcel Products, Inc. Authorized to Distribute Visual Magnetics Graphic System

Mendon, Mass., April 25, 2011 – Visual Magnetics, developer of the revolutionary Visual Magnetics Graphic System that matches magnetic-receptive technologies with high-quality print media, today announced that the company has named Alpha Imaging Technologies, Inc., Drytac Corporation and Xcel Products, Inc. as direct sales and solutions providers for its patented magnetic-receptive graphic system. With the addition of these sales channels, Visual Magnetics will be able to ensure increased product availability and customer support to its rapidly-growing user base worldwide.

The Visual Magnetics Graphic System is a unique large-scale graphics solution that enables the creation of in-store graphics that can be updated effortlessly. It can be tailored to meet a wide array of changeable graphic needs and is also engineered to be ultra-low profile, allowing for multi-layering of the image while giving the seamless appearance of a single layer print.

The Visual Magnetics system components include ActiveWall Micro-Iron wall primer, MagnaMedia Micro-Iron coated print media, and InvisiLock custom engineered sheet magnet, which may be applied to virtually any surface, incorporated into frames and fixtures, or simply mounted directly to a wall. Once InvisiLock is applied, users can easily roll graphics printed on any MagnaMedia to achieve instant, high-quality signage and displays. Visual Magnetics’ MagnaMedia is so thin that when combined with the properties of the InvisiLock magnet, it is possible to create multi-layer graphics to update images instantly for specific promotions, without the use of frames, fasteners or adhesives.

“The market response to the Visual Magnetics Graphic System has been incredible, and as a result, our company is seeing substantial growth. With the addition of industry leaders such as Alpha Imaging Technologies, Inc., Drytac Corporation and Xcel Products, Inc. as direct sales channels, we will be able to continue to innovate and grow our product line while meeting the needs of our customers quicker and more efficiently,” said Joe Deetz, CEO of Visual Magnetics. “We have selected these particular companies for their esteemed reputations and because, like Visual Magnetics, they are all extremely committed to providing top notch service to their customers and we are confident they will represent the Visual Magnetics’ brand well.”

The Direct Sales Channel provides certified sales personnel, solution provider support, and prototyping of the Visual Magnetics product line.

Alpha Imaging Technologies, Inc. is a proven leader in the wide format digital printing industry. The company has been in business for over 15 years and brings the combined knowledge of more than six decades of printing industry experience to its customers.

Drytac Corporation is a worldwide manufacturer and distributor of mounting adhesives, laminating films, and graphics finishing equipment, including its line of UV curable and aqueous liquid laminators and coatings. Drytac currently has six distribution warehouses, complete with showrooms.

Xcel Products, Inc. is a manufacturer and converter of printable plastic substrates serving North America’s top printers in the offset, flexo, screen and digital printing markets. Xcel is a one-stop resource for superior products, technical support and timely service.

About Visual Magnetics

Visual Magnetics is the creator of the revolutionary patented large-scale graphics system that matches magnetic-receptive technologies with the highest quality print media — empowering brands to create dynamic in-store experiences that can be effortlessly updated. Four-time winner of the DPI / SGIA Product of the Year Award, the easy-to-use Visual Magnetics Graphic System features the patented Micro-Iron MagnaMedia printable films to produce stunning photo-quality graphics that enable design flexibility and allow for multi-layering of graphic panels.

MagnaMedia works on all printing platforms, the process being no different than any other papers or films, and is as easy to install as simply rolling down the graphic — substantially lowering or eliminating installation costs while giving a professionally mounted appearance. MagnaMedia also rolls easily for increased savings in shipping. The Visual Magnetics Graphic System is fully recyclable.

Follow Visual Magnetics on Twitter . For more information, please visit www.visualmagnetics.com or call toll free 855.847.6244, (855.VISMAG4).

For additional information, contact:

Visual Magnetics CEO Joe Deetz Named Semifinalist for Ernst & Young Entrepreneur of the Year 2011 New England Award

Boston, MA, April 21, 2011 – Visual Magnetics, developer of the Visual Magnetics Graphic System, today announced that CEO Joe Deetz is an Ernst & Young Entrepreneur of The Year 2011 New England Award semifinalist. The awards program recognizes entrepreneurs who demonstrate excellence and extraordinary success in such areas as innovation, financial performance and personal commitment to their businesses and communities. Deetz was selected as a semifinalist from nearly 60 nominations by a panel of independent judges.

Deetz has nearly 25 years of experience in the graphics industry and is the creator of the Visual Magnetics Graphic System, a patented magnetic-receptive graphics solution that enables the creation of photo-quality in-store graphics that can be updated effortlessly — a major breakthrough for the industry. The innovative product concept created by Deetz is truly unique and is revolutionizing the way many businesses are producing and installing promotional graphics, with over 200 major brands currently using Visual Magnetics. The Visual Magnetics Graphic System can be tailored to meet a wide array of changeable graphic needs and is engineered to be ultra-low profile, allowing for multi-layering of images while giving the seamless appearance of a single layer print.

“My experience in the graphics industry has shown me the tremendous need to change the way graphic displays are rolled out — which can typically involve any number of challenges such as high shipping costs, the need for professional installers, unnecessary waste and limited usability of promotional graphics,” said Deetz. “The market response to the Visual Magnetics Graphic System has been incredible and being selected as a finalist for such a prestigious award brings great pride and honor to the commitment I have put in to Visual Magnetics.”

The Ernst & Young Entrepreneur of the Year Program celebrates its 25th anniversary this year. The program has expanded to recognize business leaders in more than 140 cities and more than 50 countries throughout the world.

Award winners will be announced at a special gala event on June 15, 2011 at the Boston Renaissance Waterfront Hotel. Regional award winners are eligible for consideration for the Entrepreneur of the Year National Award. Award winners in several national categories, as well as the overall Ernst & Young Entrepreneur of the Year National Award winner, will be announced at the annual awards gala in Palm Springs, California, on November 12, 2011. The awards are the culminating event of the Ernst & Young Strategic Growth Forum, the nations most prestigious gathering of high-growth, market-leading companies, which will be held November 9 – 13, 2011.

Founded and produced by Ernst & Young LLP, the Entrepreneur of the Year Awards are pleased to have the Ewing Marion Kauffman Foundation as a national sponsor. In New England sponsors include Boston Magazine, J. Robert Scott, Marsh, Nixon Peabody LLP, RR Donnelley, and Regan Communications Group.

About Visual Magnetics

Visual Magnetics is the creator of the revolutionary patented large-scale graphics system that matches magnetic-receptive technologies with the highest quality print media — empowering brands to create dynamic in-store experiences that can be effortlessly updated. Four-time winner of the DPI / SGIA Product of the Year Award, the easy-to-use Visual Magnetics Graphic System features the patented Micro-Iron MagnaMedia printable films to produce stunning photo-quality graphics that enable design flexibility and allow for multi-layering of graphic panels.

MagnaMedia works on all printing platforms, the process being no different than any other papers or films, and is as easy to install as simply rolling down the graphic — substantially lowering or eliminating installation costs while giving a professionally mounted appearance. MagnaMedia also rolls easily for increased savings in shipping. The Visual Magnetics Graphic System is fully recyclable.

Follow Visual Magnetics on Twitter . For more information, please visit www.visualmagnetics.com or call toll free 855.847.6244, (855.VISMAG4).

About Ernst & Young Entrepreneur of the Year

Ernst & Young Entrepreneur Of The Year is the world’s most prestigious business award for entrepreneurs. The unique award makes a difference through the way it encourages entrepreneurial activity among those with potential, and recognizes the contribution of people who inspire others with their vision, leadership and achievement. As the first and only truly global award of its kind, Entrepreneur Of The Year celebrates those who are building and leading successful, growing and dynamic businesses, recognizing them through regional, national and global awards programs in more than 140 cities in more than 50 countries.

About Ernst & Young

Ernst & Young is a global leader in assurance, tax, transaction and advisory services. Worldwide, our 141,000 people are united by our shared values and an unwavering commitment to quality. We make a difference by helping our people, our clients and our wider communities achieve their potential.

Ernst & Young refers to the global organization of member firms of Ernst & Young Global Limited, each of which is a separate legal entity. Ernst & Young LLP is a client-serving member firm of Ernst & Young Global Limited operating in the US. For more information about our organization, please visit our website .

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Visual Magnetics Delivers Huge Cost Savings, Greater Promotional Flexibility For Oakley

Leading Performance Apparel Retailer Transforms In-Store Signage with Revolutionary Magnetic-Receptive Graphic System

Mendon, Mass., September 27, 2010 – Visual Magnetics, developer of the Visual Magnetics Graphic System, today announced that Oakley, Inc. has used its system to reinvent the way it creates and installs in-store signage. The new method of display enabled by the Visual Magnetics Graphic System has allowed Oakley to cut shipping costs associated with in-store signage by more than 50 percent, and achieve greater flexibility in changing out promotional graphics.

Visual Magnetics’ system is a unique large-scale graphics solution that matches magnetic-receptive technologies with high-quality print media to enable the creation of in-store graphics that can be updated effortlessly. Unlike traditional printable magnets, which are difficult to print on and cut, and require a steel base for installation, the Visual Magnetics Graphic System offers a patented, non-metal based media option that is flexible and smooth, easily printable, and can be applied on virtually any surface.

Come see Visual Magnetics at booth 3927 during the SGIA Expo taking place in Las Vegas, NV from October 13-15, 2010.

The Visual Magnetics system components include MagnaMedia magnetic-receptive papers and films, and InvisiLock magnet technology, which may be applied to virtually any surface, incorporated into frames and fixtures, or simply mounted directly to a wall. Once InvisiLock is applied, users can easily roll graphics printed on any MagnaMedia to achieve instant, high-quality signage and graphics. Visual Magnetics’ MagnaMedia is so thin that when combined with the properties of the InvisiLock magnet, it is possible to create layerable graphics to update images instantly for specific promotions, without the use of frames, fasteners or adhesives.

Oakley began using the Visual Magnetics system in 2005, when the retailer selected it to replace its traditionally printed and mounted foam board cash wrap displays. Oakley applied InvisiLock to 4’ by 8’ inset back frames located behind the cash registers in its Oakley and Oakley Vault retail outlets, and from then on, simply changed out the faces with new MagnaMedia–printed signage as the company’s graphic assets were updated. Installation of MagnaMedia is easy – users simply unroll the media onto the surface. According to Oakley concept development manager Philip Gordon, the company began realizing enormous benefits from the system almost immediately.

“Before using Visual Magnetics, every time we had an asset update, we were sending shipments to each store that weighed 60 pounds or more,” said Gordon. “With Visual Magnetics, because we only need to swap out the faces of the display, we can just roll the graphics up and ship them like paper. We started seeing enormous savings on shipping costs right away.”

Gordon continued, “Damages had also been a problem – a percentage of the assets we shipped were invariably damaged in transit, and resources had to be used to try to recoup our losses from those damages. With Visual Magnetics’ system, that is no longer an issue.”

Oakley was so pleased with the performance of the Visual Magnetics Graphic System in the cash wrap applications that the retailer began to integrate the concept into its store build-outs, by having the manufacturers put in magnetic walls. Today, all of Oakley’s 117 retail stores in the U.S. utilize the Visual Magnetics Graphic System for their promotional signage.

“The Visual Magnetics Graphic System is an elegantly simple interface for changing out graphics,” said Gordon. “Image quality is also important to us, and we have found Visual Magnetics’ media has a particularly nice white base that delivers excellent color reproduction. This technology has really exceeded our expectations in every way, and liberated us to be more flexible and free in our promotions.”

“We are delighted with the success that Oakley has had with our graphics system,” said Joe Deetz, founder and CEO of Visual Magnetics. “This technology has the potential to revolutionize the way companies roll out their promotional campaigns, and we are seeing an increasing number of customers around the world who are doing just that.”

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Visual Magnetics to Showcase Revolutionary Magnetic-Receptive Graphic System at ISA 2011

April 20, 2011

Who

Visual Magnetics will be showcasing its Visual Magnetics Graphic System at the ISA 2011 show , which matches magnetic-receptive technologies with the highest quality print media to allow users to create dynamic P.O.P. graphic applications that can be effortlessly updated. The company will be exhibiting along with direct sales provider Drytac Corporation, a worldwide manufacturer and distributor of mounting, laminating, and finishing materials and equipment.

What

Magnetic-receptive media offers tremendous benefits in terms of graphic quality and ease-of-use in P.O.P. applications. Visual Magnetics’ patented Micro-Iron technology involves coating the reverse side of high-quality printable films with microscopic iron particles. The substrate can be easily applied to Visual Magnetics’ InvisiLock custom engineered sheet magnet, providing truly unique P.O.P. graphics printed on a thin, smooth and flexible substrate that are easily changeable, reusable, and less expensive to ship.

 

The microscopic iron coating can be applied to virtually any type of print media, compatible with most printing technology platforms and can be processed just like any everyday non-magnetic-receptive material. Additionally, the Visual Magnetics’ Graphic System allow for multi-layering of graphics while giving the seamless appearance of a single layer print, enabling endless possibilities for changing various elements of a retail display based on factors such as seasonal and promotional campaigns.

When

ISA 2011 will take place from April 27-30, 2011.

Where

Booth #4343
Mandalay Bay Convention Center
3950 Las Vegas Boulevard South
Las Vegas, NV

To schedule a briefing with Visual Magnetics at the show, please email Jordan Bouclin or call +1 (401) 490-9700.

About Visual Magnetics

Visual Magnetics is the creator of the revolutionary patented large-scale graphics system that matches magnetic-receptive technologies with the highest quality print media — empowering brands to create dynamic in-store experiences that can be effortlessly updated. Four-time winner of the DPI / SGIA Product of the Year Award, the easy-to-use Visual Magnetics Graphic System features the patented Micro-Iron MagnaMedia printable films to produce stunning photo-quality graphics that enable design flexibility and allow for multi-layering of graphic panels.

MagnaMedia works on all printing platforms, the process being no different than any other papers or films, and is as easy to install as simply rolling down the graphic — substantially lowering or eliminating installation costs while giving a professionally mounted appearance. MagnaMedia also rolls easily for increased savings in shipping. The Visual Magnetics Graphic System is fully recyclable.

Follow Visual Magnetics on Twitter . For more information, please visit www.visualmagnetics.com or call toll free 855.847.6244, (855.VISMAG4).

For additional information, contact: